{"title":"PRAVANA","description":"\u003ch1\u003ePravana Hair Color\u003c\/h1\u003e\n\u003cp\u003eAt Image Beauty, we work to offer you the best selection of hair color, and the Pravana ChromaSilk Vivid Colors are by far our most popular and best-selling shades.  Pravana ChromaSilk VIVIDS Hair Color are the most vibrant, longest lasting colors available on the market today. \u003c\/p\u003e\n\u003cp\u003eThe reason that Pravana VIVIDS is so special is that it is proven to last 6-7 weeks and maintain its vibrancy throughout this time period.  With wonderful shades including Silver, Violet, Magenta, Wild Orchid, Blue, Pink and much more, Pravana VIVIDS is the best vibrant hair color available. The complete range of natural hair care solutions includes styling, texturizing, and after-color care to meet your every need.\u003c\/p\u003e\n\u003cp\u003e \u003c\/p\u003e\n\u003ch2\u003e\u003cb\u003ePravana ChromaSilk\u003c\/b\u003e\u003c\/h2\u003e\n\u003cp\u003eChromaSilk VIVIDS are easy to use.  Simply pre-lighten your hair and add the color.  No developer is needed to mix with the color.   The color is Paraben-Free, has Zero Phthalates, No Animal Testing, Free from MEA and DEA and is EPA and CARB compliant.\u003c\/p\u003e\n\u003cp\u003eThe Chromasilk provides unmatched shine with a superior dye load that incorporates pure silk and keratin amino acids, driving color deep into your hair’s cortex. Through the keratin amino acids, your hair will be strengthened, and color will adhere to the hair shaft. This formula of low-level ammonia and high-level dye preserves the integrity of the hair and provides superior coverage of gray.\u003c\/p\u003e\n\u003cp\u003e \u003c\/p\u003e\n\u003ch2\u003e\u003cb\u003ePravana VIVIDS \u003c\/b\u003e\u003c\/h2\u003e\n\u003cp\u003eChromaSilk VIVIDS are also available in Pastels, Neons and Locked-In shades which do not run. You’ll find the product and color you need at prices you won’t be able to find anywhere else. The Locked-In shades are just as vibrant as the VIVIDs collection, and will not transfer, run, or move onto other strands of hair.\u003c\/p\u003e\n\u003cp\u003eFor a unique and vibrant look to the hair color, NEONS and PASTELS from Pavana are blended to create multiple fusions of colors on the same hair strand. Stretch your imagination, and apply the patterns and colors you want knowing the color will not transfer to other strands.\u003c\/p\u003e\n\u003cp\u003eDry the strands of the hair and complete the look of the hairstyle with the purchase of a \u003ca href=\"http:\/\/www.discountbeautycenter.com\/appliances\/hair-dryers\"\u003eprofessional blow dryer\u003c\/a\u003e. For the best selection of Pravana hair color solution at the most affordable prices, Discount Beauty has the solution you’re seeking.\u003c\/p\u003e\n\u003cp\u003e \u003c\/p\u003e","products":[{"product_id":"pravana-fresh-volumizing-dry-shampoo","title":"Pravana Fresh Volumizing Dry Shampoo","description":"\u003ch2\u003ePravana Fresh Volumizing Dry Shampoo\u003c\/h2\u003e\n\u003cp\u003eWhat It Is\u003c\/p\u003e\n\u003cp\u003eFresh dry shampoo absorbs oil and refreshes hair and is formulated with lighter ingredients that don’t leave behind a white, powdery residue.\u003c\/p\u003e\n\u003cp\u003eWhat It Does\u003c\/p\u003e\n\u003cp\u003eUse Fresh dry shampoo to create clean and light texture that’s easy to work with and doesn’t weigh the hair down. Fresh dry shampoo is best for anyone who wants to avoid over washing hair while extending their color, blowout or style without oil, grit or a white residue.\u003c\/p\u003e\n\u003cp\u003eWhat Else You Need to Know\u003c\/p\u003e\n\u003cp\u003eCreated by Stylists for Stylists™, we EMPOWER you to establish your own styling identity!\u003c\/p\u003e","brand":"PRAVANA","offers":[{"title":"1.4 oz","offer_id":31306064101449,"sku":"IB59430","price":6.99,"currency_code":"USD","in_stock":true},{"title":"3.04 oz","offer_id":31306064068681,"sku":"IB34995","price":9.99,"currency_code":"USD","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1320\/6585\/products\/pravana_fresh.jpg?v=1571439829"},{"product_id":"pravana-chromasilk-vivid-hair-color-3-oz","title":"Pravana Chromasilk VIVID Hair Color 3 oz","description":"\u003ch3\u003ePravana Chromasilk VIVID Hair Color 3 oz\u003c\/h3\u003e\n\u003cp\u003ePravana Vivid Hair Color is easy to use- no developer required.  Simply apply to prelightened hair (recommended to use the \u003ca href=\"https:\/\/imagebeautbestseller.com\/products\/pravana-pure-light-power-lightener\" target=\"_blank\" title=\"pravana pure light power lightener\" rel=\"noopener noreferrer\"\u003ePure Light Lightener\u003c\/a\u003e) and flaunt your results!  Available in 15 Vivid shades, including Vivid Silver, Vivid Violet, Vivid Wild Orchid \u0026amp; many more!  Pravana Chromasilk Vivids is our number 1 selling hair color.\u003c\/p\u003e\n\u003cp\u003eWith so many highly-pigmented shades and counting, ChromaSilk VIVIDS gives hair artists everything they need to concoct, mix and create endless color palettes. Unleash your artistry.\u003c\/p\u003e\n\u003cp\u003e PRAVANA's AWARD-WINNING CHROMASILK VIVIDS COLLECTION IS THE CREATIVE-COLOR CATEGORY LEADER. ChromaSilk VIVIDS are professionals and celebrity colorists choice for vibrant, creative colors. Winning the Stylist Choice Award for Favorite Creative Color for the 4th year in a row, it is clear that ChromaSilk VIVIDS is best, creative color with the longest-lasting, bright hair colors.\u003c\/p\u003e\n\u003cp\u003eParaben-Free\u003cbr\u003eZero Phthalates\u003cbr\u003eNo animal testing\u003cbr\u003eFree from MEA and DEA\u003cbr\u003eEPA and CARB compliant\u003c\/p\u003e\n\u003cp\u003eEasy to use. 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It is the most advanced formula for hair color processing and bleaching.\u003cbr\u003e\u003cbr\u003e\u003cb\u003ePravana 40 Volume Creme Developer \u003c\/b\u003e\u003cbr\u003e","brand":"PRAVANA","offers":[{"title":"Default Title","offer_id":28193038598,"sku":"IB37093","price":13.99,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1320\/6585\/files\/7501438389048.jpg?v=1690977184"},{"product_id":"pravana-zero-lift-developer","title":"Pravana Zero Lift Creme Developer","description":"\u003cp\u003e\u003cb\u003ePravana 0 Volume Creme Developer\u003c\/b\u003e\u003c\/p\u003e\n\u003cp\u003eZero Lift Activator\u003cbr\u003e\u003cbr\u003ePRAVANA Creme Developer, is specifically formulated for use with CHROMASILK HAIR COLOR. It is the most advanced formula for hair color processing and bleaching.\u003c\/p\u003e\n\u003cp\u003ePravana Zero Lift Developer is the recommended replacement for the ColorLush Activator\u003c\/p\u003e","brand":"PRAVANA","offers":[{"title":"16 oz","offer_id":40566016213065,"sku":"IB65426","price":6.39,"currency_code":"USD","in_stock":false},{"title":"33.8 oz","offer_id":28790963398,"sku":"IB37593","price":13.99,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1320\/6585\/files\/7501438389482.jpg?v=1690976972"},{"product_id":"39122-pravana-10-volume-developer-337-oz","title":"Pravana 10 Volume Creme Developer 33.8 oz","description":"\u003cb\u003ePravana 10 Volume Creme Developer \u003c\/b\u003e\u003cbr\u003e\u003cbr\u003ePRAVANA Creme Developer, is specifically formulated for use with CHROMASILK HAIR COLOR. It is the most advanced formula for hair color processing and bleaching.\u003cbr\u003e\u003cbr\u003e\u003cb\u003ePravana 10 Volume Creme Developer \u003c\/b\u003e\u003cbr\u003e","brand":"PRAVANA","offers":[{"title":"Default Title","offer_id":28194293574,"sku":"IB39122","price":13.99,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1320\/6585\/files\/7501438389017.jpg?v=1690977036"},{"product_id":"pravana-pure-light-power-lightener","title":"Pravana Pure Light Power Lightener","description":"\u003cp\u003e\u003cstrong\u003ePravana Pure Light Power Lightener\u003c\/strong\u003e\u003cbr\u003e\u003cbr\u003ePravana Pure Light Powder Lightener is an effective bleaching system that allows substantial lightening while maintaining the good condition of the hair. Contains blue pigments to neutralize yellow and orange reflection.\u003cbr\u003e\u003cbr\u003eDirections: Pour 1 oz Bleaching Powder into a non-metallic clean bowl and add 3 oz of Pravana Developer Creme (10, 20, 30 or 40 volume). Mix to obtain a smooth paste for easy application.\u003cbr\u003e\u003cbr\u003e\u003c\/p\u003e","brand":"PRAVANA","offers":[{"title":"1.06 oz","offer_id":28790968390,"sku":"IB41008","price":5.19,"currency_code":"USD","in_stock":true},{"title":"12 oz","offer_id":28790968262,"sku":"IB40524","price":29.59,"currency_code":"USD","in_stock":false},{"title":"24 oz","offer_id":28790968326,"sku":"IB40525","price":62.99,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1320\/6585\/products\/7501438388317_1.jpg?v=1610047925"},{"product_id":"42189-pravana-chromasilk-pastels-hair-color-3-oz","title":"Pravana Chromasilk Pastel Hair Color 3 oz","description":"\u003cb\u003ePravana Chromasilk Pastels Hair Color\u003c\/b\u003e\u003cbr\u003e\u003cbr\u003eFrom the runways, to the top fashion publications and celebrities, pastels took over the hair world. Now PRAVANA provides the same, acclaimed VIVIDS long-lasting formula in beautiful pastel shades! \u003cbr\u003eThe latest trend in salons is exciting pastel shades; whether it`s all-over, peek-a-boo streaks or temporary extensions. Pravana`s long-lasting ChromaSilk Vivids formula is now available in 5 delicate pastel shades: Luscious Lavendar, Too Cute Coral, Blissful Blue, Mystical Mint and Pretty in Pink.\u003cbr\u003e\u003cbr\u003eVivids Clear creates softer shades of Chromasilk Pastels and customize Chromasilk Vivids to whatever shade of pastel desired with Vivids Clear. Vivids Clear can also be used as an overlay clear glaze for extreme shine.","brand":"PRAVANA","offers":[{"title":"Blissful Blue","offer_id":28777841030,"sku":"IB42189","price":10.99,"currency_code":"USD","in_stock":true},{"title":"Luscious Lavender","offer_id":34020274630,"sku":"IB42192","price":10.99,"currency_code":"USD","in_stock":false},{"title":"Mystical mint","offer_id":34020274694,"sku":"IB42190","price":8.49,"currency_code":"USD","in_stock":false},{"title":"Pretty In Pink","offer_id":34020274758,"sku":"IB42191","price":10.99,"currency_code":"USD","in_stock":true},{"title":"Too Cute Coral","offer_id":34020274822,"sku":"IB42188","price":10.99,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1320\/6585\/products\/pravana_pastel.jpg?v=1571440724"},{"product_id":"42998-pravana-30-volume-developer-337-oz","title":"Pravana 30 Volume Creme Developer 33.8 oz","description":"\u003cb\u003ePravana 30 Volume Creme Developer \u003c\/b\u003e\u003cbr\u003e\u003cbr\u003ePRAVANA Creme Developer, is specifically formulated for use with CHROMASILK HAIR COLOR. It is the most advanced formula for hair color processing and bleaching.\u003cbr\u003e\u003cbr\u003e\u003cb\u003ePravana 30 Volume Creme Developer\u003c\/b\u003e\u003cbr\u003e","brand":"PRAVANA","offers":[{"title":"Default Title","offer_id":28236295238,"sku":"IB42998","price":13.99,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1320\/6585\/files\/7501438389031.jpg?v=1690977125"},{"product_id":"pravana-chromasilk-vivid-neon-hair-color-3-oz","title":"Pravana Chromasilk VIVID Neon Hair Color 3 oz","description":"\u003cp\u003e\u003cstrong\u003ePravana Chromasilk Vivid Neon Hair Color\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003eReady, Set, Glow!\u003c\/p\u003e\n\u003cp\u003ePravana, the leader in creative hair colors, brings 5 shockingly electric colors to the award winning Chromasilk Collection--Chromasilk Neons. These 5 amped-up version of Chromasilk Vivids, will leave your clients pounding the pavement with the hottest hair color trend. Wear Chromasilk Neons alone for blindingly bright hair, or inject Neons into any Chromasilk Vivids for flourescent, custom colors.\u003c\/p\u003e\n\u003cp\u003eGive Highlight Hair a New Meaning!\u003c\/p\u003e\n\u003cp\u003eWhat you need to know:\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003eDoes not require developer\u003c\/li\u003e\n\u003cli\u003eThe color of the Vivids mixture coupled with the level of lightened hair will product your final color outcome.\u003c\/li\u003e\n\u003cli\u003eVivids will last longer with proper maintenance using the Chromasilk Vivids Shampoo, Conditioner and Sealing Spray.\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"PRAVANA","offers":[{"title":"Blue","offer_id":28786605318,"sku":"IB44996","price":10.99,"currency_code":"USD","in_stock":true},{"title":"Green","offer_id":28786605382,"sku":"IB44994","price":10.99,"currency_code":"USD","in_stock":true},{"title":"Orange","offer_id":28786605446,"sku":"IB44998","price":10.99,"currency_code":"USD","in_stock":true},{"title":"Pink","offer_id":28786605574,"sku":"IB44995","price":10.99,"currency_code":"USD","in_stock":false},{"title":"Yellow","offer_id":28786605766,"sku":"IB44997","price":10.99,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1320\/6585\/products\/pravana_vivid_neon.jpg?v=1568769212"},{"product_id":"pravana-vivid-locked-in-hair-color","title":"Pravana Chromasilk VIVID Locked-In Hair Color 3 oz","description":"\u003ch3\u003ePravana Vivid Locked-In Hair Color\u003c\/h3\u003e\n\u003cp\u003eChromaSilk VIVIDS Locked-In is just as vibrant and durable as all the popular ChromaSilk VIVIDS Collection colors. However, Locked-In colors do not transfer or move from where they are applied. Other ChromaSilk VIVIDS colors including NEONS and PASTELS can be blended to create a graduated fusion of colors along a hair strand. Locked-In Colors stay put and allow for total control of color precision and placement that lasts.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eWhat Does It Do?\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003eVIVIDS Locked-In colors stay exactly where they are applied on the hair. They do not bleed or transfer. VIVIDS Locked-In can be intermixed to create an infinite palette of colors. Mix the colors together until you see that there is no separation of the colors anymore, and a uniform color is achieved. To lighten or pastel any of the VIVIDS Locked-In colors, use̴ Pravana's̴ VIVIDS Clear.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eHow To Use:\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003e1. The hair must be pre-lightened according to the Lightening Guide prior to applying Locked-In for colors to show their full vibrancy, depth and for greater longevity. If hair is lifted beyond the recommended guideline, one may see slight transferability as well as a decrease in longevity.\u003c\/p\u003e\n\u003cp\u003e2. Before applying Locked-In, hair must be freshly shampooed and completely dried.\u003c\/p\u003e\n\u003cp\u003e3. Taking 1 sections apply color directly to the hair, applying section-by-section to ensure complete and even coverage. No developer is needed.\u003c\/p\u003e\n\u003cp\u003e4. Allow to process for 20-30 minutes at room temperature. Once the processing is complete, lightly shampoo with VIVIDS Color Protect and rinse with cool water until the water runs clear. Apply VIVIDS Color Protect Conditioner and rinse. Style as desired.\u003c\/p\u003e","brand":"PRAVANA","offers":[{"title":"Blue","offer_id":28786601158,"sku":"IB47799","price":8.19,"currency_code":"USD","in_stock":false},{"title":"Pink","offer_id":28786601222,"sku":"IB47794","price":8.49,"currency_code":"USD","in_stock":false},{"title":"Purple","offer_id":28786601286,"sku":"IB47798","price":8.19,"currency_code":"USD","in_stock":false},{"title":"Red","offer_id":28786601350,"sku":"IB47795","price":8.19,"currency_code":"USD","in_stock":false},{"title":"Teal","offer_id":28786601478,"sku":"IB47797","price":8.19,"currency_code":"USD","in_stock":false},{"title":"Yellow","offer_id":28786601542,"sku":"IB47796","price":8.49,"currency_code":"USD","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1320\/6585\/products\/pravana-chromasilk-vivid-locked-in-hair-color-3-oz-1.jpg?v=1571440974"},{"product_id":"48505-pravana-chromasilk-hair-color-express-toner","title":"Pravana Chromasilk Hair Color Express Toner","description":"\u003ch3 dir=\"ltr\"\u003e\u003cspan\u003eDescription\u003c\/span\u003e\u003c\/h3\u003e\n\u003cp dir=\"ltr\"\u003e\u003cspan\u003eTransform your hair with Pravana Chromasilk Hair Color Express Toner, a revolutionary formula designed to enhance, refresh, and balance your hair's color. This quick-acting toner penetrates the hair cuticle to provide a long-lasting, vibrant hue while imparting a glossy finish. Suitable for use on both pre-lightened and natural hair, this toner not only enriches your color but also helps to neutralize unwanted tones, creating a shiny and radiant look.\u003c\/span\u003e\u003c\/p\u003e\n\u003ch3 dir=\"ltr\"\u003e\u003cspan\u003eBenefits:\u003c\/span\u003e\u003c\/h3\u003e\n\u003cul\u003e\n\u003cli dir=\"ltr\" aria-level=\"1\"\u003e\n\u003cp dir=\"ltr\" role=\"presentation\"\u003e\u003cspan\u003eLong-Lasting Results\u003c\/span\u003e\u003cspan\u003e: Enjoy vibrant, true-to-tone color that lasts, ensuring your hair looks fresh and fabulous between salon visits.\u003c\/span\u003e\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli dir=\"ltr\" aria-level=\"1\"\u003e\n\u003cp dir=\"ltr\" role=\"presentation\"\u003e\u003cspan\u003eShiny Finish\u003c\/span\u003e\u003cspan\u003e: The unique formula of Pravana Chromasilk is designed to give your hair an enviable shine, revitalizing dull strands and enhancing their overall appearance.\u003c\/span\u003e\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli dir=\"ltr\" aria-level=\"1\"\u003e\n\u003cp dir=\"ltr\" role=\"presentation\"\u003e\u003cspan\u003eAmmonia-Free Formula\u003c\/span\u003e\u003cspan\u003e: Pravana's gentle formula enhances shine and health, leaving your hair looking its best without harsh chemicals.\u003c\/span\u003e\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli dir=\"ltr\" aria-level=\"1\"\u003e\n\u003cp dir=\"ltr\" role=\"presentation\"\u003e\u003cspan\u003eVersatile Application\u003c\/span\u003e\u003cspan\u003e: Ideal for blondes of levels 8-10, this toner seamlessly works on both highlighted and natural hair for stunning results.\u003c\/span\u003e\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli dir=\"ltr\" aria-level=\"1\"\u003e\n\u003cp dir=\"ltr\" role=\"presentation\"\u003e\u003cspan\u003eTime-Saving Solution\u003c\/span\u003e\u003cspan\u003e:  Achieve lustrous, long-lasting tones for highlights and blondes in under 5 minutes, perfect for those on the go.\u003c\/span\u003e\u003c\/p\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch3 dir=\"ltr\"\u003e\n\u003cspan\u003e\u003c\/span\u003e\u003cbr\u003e\n\u003c\/h3\u003e\n\u003ch3 dir=\"ltr\"\u003e\u003cspan\u003eHow to Use:\u003c\/span\u003e\u003c\/h3\u003e\n\u003col\u003e\n\u003cli dir=\"ltr\" aria-level=\"1\"\u003e\n\u003cp dir=\"ltr\" role=\"presentation\"\u003e\u003cspan\u003eStart with clean, damp hair for the best results. \u003c\/span\u003e\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli dir=\"ltr\" aria-level=\"1\"\u003e\n\u003cp dir=\"ltr\" role=\"presentation\"\u003e\u003cspan\u003eMix Pravana Chromasilk Express Toner with \u003c\/span\u003e\u003ca href=\"https:\/\/imagebeautbestseller.com\/products\/pravana-zero-lift-developer\"\u003e\u003cspan\u003eZero Lift Developer\u003c\/span\u003e\u003c\/a\u003e\u003cspan\u003e at a 1:1 ratio.\u003c\/span\u003e\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli dir=\"ltr\" aria-level=\"1\"\u003e\n\u003cp dir=\"ltr\" role=\"presentation\"\u003e\u003cspan\u003eUsing a tint brush, apply the mixture evenly through your hair. \u003c\/span\u003e\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli dir=\"ltr\" aria-level=\"1\"\u003e\n\u003cp dir=\"ltr\" role=\"presentation\"\u003e\u003cspan\u003eLeave the toner on for 5 minutes or less, depending on your desired intensity.\u003c\/span\u003e\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli dir=\"ltr\" aria-level=\"1\"\u003e\n\u003cp dir=\"ltr\" role=\"presentation\"\u003e\u003cspan\u003eYou can add Clear Toner to dilute the pigment being deposited for a more pastel tone. Use 1 part Clear for every part of your chosen formula, plus 1 part Zero Lift Developer.\u003c\/span\u003e\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli dir=\"ltr\" aria-level=\"1\"\u003e\n\u003cp dir=\"ltr\" role=\"presentation\"\u003e\u003cspan\u003eRinse thoroughly with cool water until the water runs clear, and follow up with your favorite conditioner for added hydration.\u003c\/span\u003e\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli dir=\"ltr\" aria-level=\"1\"\u003e\n\u003cp dir=\"ltr\" role=\"presentation\"\u003e\u003cspan\u003eStyle as desired, and enjoy your shiny, beautifully toned hair!\u003c\/span\u003e\u003c\/p\u003e\n\u003c\/li\u003e\n\u003c\/ol\u003e\n\u003ch3\u003e\u003cbr\u003e\u003c\/h3\u003e","brand":"PRAVANA","offers":[{"title":"Ash","offer_id":28777829318,"sku":"IB48505","price":10.99,"currency_code":"USD","in_stock":true},{"title":"Beige","offer_id":28777829446,"sku":"IB48506","price":10.99,"currency_code":"USD","in_stock":true},{"title":"Clear","offer_id":28777829574,"sku":"IB48507","price":10.99,"currency_code":"USD","in_stock":true},{"title":"Copper","offer_id":28777829766,"sku":"IB48508","price":10.79,"currency_code":"USD","in_stock":false},{"title":"Gold","offer_id":28777829958,"sku":"IB48509","price":10.79,"currency_code":"USD","in_stock":false},{"title":"Natural","offer_id":28777830214,"sku":"IB48510","price":10.79,"currency_code":"USD","in_stock":false},{"title":"Pearl","offer_id":28777830470,"sku":"IB48511","price":10.99,"currency_code":"USD","in_stock":true},{"title":"Violet","offer_id":28777830598,"sku":"IB48512","price":10.99,"currency_code":"USD","in_stock":true},{"title":"Moody Blue","offer_id":43092192725,"sku":"IB52442","price":10.79,"currency_code":"USD","in_stock":false},{"title":"Rose Gold","offer_id":43092198869,"sku":"IB52443","price":9.19,"currency_code":"USD","in_stock":false},{"title":"Smokey Silver","offer_id":43092202197,"sku":"IB52444","price":10.99,"currency_code":"USD","in_stock":true},{"title":"Dark Mahogany","offer_id":31224922964041,"sku":"IB59072","price":10.79,"currency_code":"USD","in_stock":false},{"title":"Dark Neutral Ash","offer_id":31224929255497,"sku":"IB59073","price":10.79,"currency_code":"USD","in_stock":false},{"title":"Dark Neutral Pearl","offer_id":31224931188809,"sku":"IB59074","price":10.79,"currency_code":"USD","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1320\/6585\/products\/pravana_toners.jpg?v=1571441028"},{"product_id":"49695-pravana-the-perfect-blonde-leave-in-treatment-10-1-oz","title":"Pravana The Perfect Blonde Leave-In Treatment 10.1 oz","description":"\u003ch3\u003ePravana The Perfect Blonde Seal \u0026amp; Protect Leave-In Treatment 10.1 oz\u003c\/h3\u003e\n\u003cp\u003eBlondes may have more fun, but they don’t always protect their strands throughout the day – until now! Repair, revive and nourish blonde, silver or highlighted hair with this blonde-perfecting, multi-purpose leave-in mist.\u003c\/p\u003e\n\u003cp\u003eWhat It Does\u003c\/p\u003e\n\u003cp\u003eThe Perfect Blonde Seal \u0026amp; Protect Leave-In provides an instant burst of moisture to hydrate and detangle strands, while optical brighteners protect and enhance blonde radiance. The two-phase, all-inclusive formula perfects blonde hair with Chamomile to keep blondes brighter without weighing hair down.\u003c\/p\u003e\n\u003cp\u003eWhat Else You Need to Know\u003c\/p\u003e\n\u003cp\u003e• One of the only available leave-in treatments created specifically for the daily needs of blonde hair\u003c\/p\u003e\n\u003cp\u003e• Optical brighteners protect and enhance blonde radiance\u003c\/p\u003e\n\u003cp\u003e• Chamomile perfects blonde hair\u003c\/p\u003e\n\u003cp\u003e• Lavender oil soothes and brightens\u003c\/p\u003e\n\u003cp\u003e• For anyone with blonde, silver or highlighted hair looking for a leave-in brass fighter to keep their blonde beautiful and healthy in-between salon visits.\u003c\/p\u003e","brand":"PRAVANA","offers":[{"title":"Default Title","offer_id":28259953030,"sku":"IB49695","price":17.59,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1320\/6585\/products\/pravana-the-perfect-blonde-leave-in-treatment-10-1-oz-1.jpg?v=1571441134"},{"product_id":"pravana-the-perfect-blonde-conditioner","title":"Pravana The Perfect Blonde Conditioner","description":"\u003ch3\u003ePravana The Perfect Blonde Conditioner\u003c\/h3\u003e\n\u003cp\u003eBanish brass forever with The Perfect Blonde Purple Toning regimen from the brand that knows color! Utilizing a special dye to beautifully tone hair with no sulfates, this duo cleanses, softens and brightens blonde hair like never before. Perfect your blonde and kick brass every time you shampoo and condition.\u003c\/p\u003e\n\u003ch4\u003eWhat It Is\u003c\/h4\u003e\n\u003cp class=\"product-details__description\"\u003eColor-safe, nourishing conditioner that neutralizes brassiness, enhances shine, and tones hair.\u003c\/p\u003e\n\u003ch4\u003eWhat It Does\u003c\/h4\u003e\n\u003cp\u003e• Provides color protection for up to 30 washes*\u003c\/p\u003e\n\u003cp\u003e• Neutralizes unwanted yellow and brassiness to brighten blonde hair, leaving it looking refreshed\u003c\/p\u003e\n\u003cp\u003e• Improves manageability, with 9x improved combability\u003c\/p\u003e\n\u003cp\u003e• Leaves hair feeling conditioned, nourished, and healthy with a strong, smooth texture\u003c\/p\u003e\n\u003cp\u003e \u003c\/p\u003e\n\u003cdiv data-ccp-timestamp=\"1742841490070\"\u003e\u003ci\u003e*when used as a shampoo and conditioner system\u003c\/i\u003e\u003c\/div\u003e\n\u003cp\u003e \u003c\/p\u003e\n\u003ch4\u003eWhat Else You Need to Know\u003c\/h4\u003e\n\u003cp\u003e• Exclusive Fragrance with notes of Citrus, Blueberry, and Jasmine\u003c\/p\u003e\n\u003cp\u003e• Suitable for curly, straight, wavy, and coily hair\u003c\/p\u003e\n\u003cp\u003e• Vegan formula*, formulated without SLS\/SLES, Parabens, Mineral Oil, Phthalates, Microplastics, Gluten\u003c\/p\u003e\n\u003cp\u003e• This bottle contains 100% recycled plastic**\u003c\/p\u003e\n\u003cp\u003e\u003cbr\u003e\u003c\/p\u003e","brand":"PRAVANA","offers":[{"title":"10 oz","offer_id":54355194773577,"sku":"IB69650","price":17.59,"currency_code":"USD","in_stock":true},{"title":"33 oz","offer_id":54355194806345,"sku":"IB69651","price":35.19,"currency_code":"USD","in_stock":false},{"title":"11 oz- Retired Packaging","offer_id":28790971718,"sku":"IB49693","price":17.49,"currency_code":"USD","in_stock":false},{"title":"33.8 oz- Retired Packaging","offer_id":28790971910,"sku":"IB49694","price":34.99,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1320\/6585\/files\/37noFNp_91801a7f-bbf6-40b9-b742-16c17616389f.jpg?v=1744026225"},{"product_id":"pravana-the-perfect-blonde-purple-toning-masque","title":"Pravana The Perfect Blonde Purple Toning Masque","description":"\u003ch3\u003ePravana The Perfect Blonde Purple Toning Masque\u003c\/h3\u003e\n\u003cp\u003eNo one needs deep treatments and restorative nourishment more than blondes. All that lightening wreaks havoc on strands, leaving them brittle and in need of some love. The Perfect Blonde Purple Toning Masque is the answer to blondes’ prayers. This deeply nourishing weekly treatment transforms hair from brassy to sassy in less than five minutes!\u003c\/p\u003e\n\u003cp\u003eWhat It Does\u003c\/p\u003e\n\u003cp\u003eReplenish and revive dry, damaged strands while toning blonde, silver or highlighted hair with the Perfect Blonde Purple Toning Masque. Thanks to its exclusive dual violet dye system and optical brighteners, this luxurious, deeply nourishing treatment instantly neutralizes unwanted yellow tones and kicks brassiness to the curb.\u003c\/p\u003e\n\u003cp\u003eWhat Else You Need to Know\u003c\/p\u003e\n\u003cp\u003e• Dual ultra-violet dye system increased levels of pigment in this hard-working masque immediately eliminates any yellow or brass\u003c\/p\u003e\n\u003cp\u003e• Coconut oil infuses strength, incredible shine and moisturizes\u003c\/p\u003e\n\u003cp\u003e• For anyone with blonde, silver or highlighted hair looking for an intense weekly treatment to banish brass and overhaul any damage from chemical services\u003c\/p\u003e","brand":"PRAVANA","offers":[{"title":"5 oz","offer_id":28259953222,"sku":"IB49696","price":17.59,"currency_code":"USD","in_stock":true},{"title":"2.03 oz","offer_id":18485045919817,"sku":"IB56438","price":4.79,"currency_code":"USD","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1320\/6585\/files\/61ig4pR4hJL._UF1000_1000_QL80.jpg?v=1755192133"},{"product_id":"pravana-20-volume-creme-developer","title":"Pravana 20 Volume Creme Developer","description":"\u003ch3\u003ePravana 20 Volume Creme Developer\u003c\/h3\u003e\n\u003cp\u003ePravana Creme Developer 20 Volume is specifically formulated for use with Chromasilk Hair Color. It is th emost advanced formula for hair color and lightening processing.\u003c\/p\u003e\n\u003cp\u003eDirections:\u003c\/p\u003e\n\u003cp\u003eMix 1:1.5 ratio of creme color to Pravana Creme Developer. (3 oz color to 4.5 oz developer)\u003c\/p\u003e","brand":"PRAVANA","offers":[{"title":"16 oz","offer_id":40855764729929,"sku":"IB66940","price":6.39,"currency_code":"USD","in_stock":false},{"title":"33.8 oz","offer_id":28790964806,"sku":"IB36251","price":13.99,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1320\/6585\/files\/7501438389024.jpg?v=1690977084"},{"product_id":"pravana-the-perfect-blonde-shampoo","title":"Pravana The Perfect Blonde Shampoo","description":"\u003ch3\u003ePravana The Perfect Blonde Shampoo\u003c\/h3\u003e\n\u003cp\u003eBanish brass forever with The Perfect Blonde Purple Toning regimen from the brand that knows color! Utilizing a special dye to beautifully tone hair with no sulfates, this duo cleanses, softens and brightens blonde hair like never before. Perfect your blonde and kick brass every time you shampoo!\u003cbr\u003e\u003c\/p\u003e\n\u003ch4\u003eWhat It Is\u003c\/h4\u003e\n\u003cp class=\"product-details__description\"\u003eColor-safe, gentle shampoo that neutralizes brassiness, enhances shine, and tones hair.\u003c\/p\u003e\n\u003ch4\u003eWhat It Does\u003c\/h4\u003e\n\u003cp\u003e• Provides color protection for up to 30 washes*\u003c\/p\u003e\n\u003cp\u003e• Neutralizes unwanted yellow and brassiness, leaving blonde hair bright and refreshed\u003c\/p\u003e\n\u003cp\u003e• Gently cleanses with Soy Protein, a plant-based mix of amino acids, to condition and nourish hair\u003c\/p\u003e\n\u003cp\u003e• Has a rich lather for an elevated cleansing experience\u003c\/p\u003e\n\u003cp\u003e\u003cem\u003e*when used as a shampoo and conditioner system\u003c\/em\u003e\u003c\/p\u003e\n\u003ch4\u003eWhat Else You Need to Know\u003c\/h4\u003e\n\u003cp\u003e• Exclusive Fragrance with notes of Citrus, Blueberry, and Jasmine\u003c\/p\u003e\n\u003cp\u003e• Suitable for curly, straight, wavy, and coily hair\u003c\/p\u003e\n\u003cp\u003e• Vegan formula*, formulated without SLS\/SLES, Parabens, Mineral Oil, Phthalates, Microplastics, Gluten\u003c\/p\u003e\n\u003cp\u003e• This bottle contains 100% recycled plastic**\u003c\/p\u003e\n\u003cp\u003e\u003cbr\u003e\u003c\/p\u003e","brand":"PRAVANA","offers":[{"title":"10 oz","offer_id":54355194904649,"sku":"IB69652","price":17.59,"currency_code":"USD","in_stock":true},{"title":"33 oz","offer_id":54355194937417,"sku":"IB69653","price":35.19,"currency_code":"USD","in_stock":true},{"title":"10.1 oz- Retired Packaging","offer_id":28774852998,"sku":"IB49697","price":17.49,"currency_code":"USD","in_stock":false},{"title":"33.8 oz- Retired Packaging","offer_id":28774853126,"sku":"IB49698","price":34.99,"currency_code":"USD","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1320\/6585\/files\/37B1b2V.jpg?v=1744026108"},{"product_id":"pravana-the-perfect-brunette-masque","title":"Pravana The Perfect Brunette Masque","description":"\u003cp\u003e\u003cstrong\u003ePravana The Perfect Brunette Toning Masque\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003e100% Vegan, 100% Gluten Free, No Sulfates, No Phthalates, Salt-Free, Paraben-Free\u003c\/p\u003e\n\u003cp\u003eRepair, deeply nourish and eliminate unwanted orange and red tones.  Saturate hair with this tick, nutrient-dense masque to replenish, revive and reveal your best brunette ever. Over time brunettes lose their richness and depth, but brunettes don't need purple as purple counteracts yellow, not the common orange and red found in brunettes.  With the highest concentration of its Teal Toning Complex, this lush, deeply nourishing treatment instantly neutralizes unwanted orange and red hues and infuses strands with a burst of moisture to hydrate, detangle and leave behind nothing but glorious, rich brunette hair in less than 5 minutes.\u003c\/p\u003e","brand":"PRAVANA","offers":[{"title":"5 oz","offer_id":40835360582,"sku":"IB52251","price":15.99,"currency_code":"USD","in_stock":false},{"title":"2.03 oz","offer_id":18485131903049,"sku":"IB56439","price":4.79,"currency_code":"USD","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1320\/6585\/products\/pravana-the-perfect-brunette-masque-5-oz-1.jpg?v=1571441665"},{"product_id":"pravana-the-perfect-brunette-shampoo","title":"Pravana The Perfect Brunette 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7-10!\u003c\/p\u003e","brand":"PRAVANA","offers":[{"title":"Aquamarine","offer_id":2651004076053,"sku":"IB54608","price":10.99,"currency_code":"USD","in_stock":true},{"title":"Garnet","offer_id":2651004108821,"sku":"IB54606","price":10.99,"currency_code":"USD","in_stock":true},{"title":"Jade","offer_id":2651004141589,"sku":"IB54607","price":8.49,"currency_code":"USD","in_stock":false},{"title":"Purple Tourmaline","offer_id":2651004174357,"sku":"IB54605","price":10.99,"currency_code":"USD","in_stock":false},{"title":"Rose Quartz","offer_id":2651004207125,"sku":"IB54604","price":10.19,"currency_code":"USD","in_stock":false},{"title":"Sunstone","offer_id":2651004239893,"sku":"IB54603","price":10.99,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1320\/6585\/products\/pravana-vivid-crystals-hair-color-1.jpg?v=1571441699"},{"product_id":"pravana-intense-therapy-cleanser","title":"Pravana Intense Therapy Cleanser","description":"\u003ch2\u003ePravana Intense Therapy Cleanser\u003c\/h2\u003e\n\u003cp\u003eWhat It Is\u003c\/p\u003e\n\u003cp\u003eA lightweight shampoo that thoroughly cleanses and removes buildup and impurities while replenishing hair.\u003c\/p\u003e\n\u003cp\u003eWhat It Does\u003c\/p\u003e\n\u003cp\u003eProven to soften, strengthen, hydrate and increase shine without weighing the hair down.\u003c\/p\u003e\n\u003cp\u003eWhat Else You Need to Know\u003c\/p\u003e\n\u003cp\u003eFormulated with Malachite and Egyptian Blue Lotus and is rich in antioxidants, vitamins, minerals and amino acids.\u003c\/p\u003e","brand":"PRAVANA","offers":[{"title":"10.1 oz","offer_id":12400834379849,"sku":"IB55678","price":17.59,"currency_code":"USD","in_stock":false},{"title":"33.8 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hair craves.\u003c\/p\u003e","brand":"PRAVANA","offers":[{"title":"10.1 oz","offer_id":30974533828681,"sku":"IB55680","price":17.59,"currency_code":"USD","in_stock":false},{"title":"33.8 oz","offer_id":30974533861449,"sku":"IB58301","price":35.19,"currency_code":"USD","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1320\/6585\/products\/2566081.jpg?v=1607701659"},{"product_id":"pravana-intense-therapy-treatment","title":"Pravana Intense Therapy Treat Masque 5 oz","description":"\u003ch2\u003ePravana Intense Therapy Treatment Masque 5 oz\u003c\/h2\u003e\n\u003cp\u003eWhat It Is\u003c\/p\u003e\n\u003cp\u003eAn intense healing masque with (extra) nourishment to reduce breakage by over 98%.\u003c\/p\u003e\n\u003cp\u003eWhat It Does\u003c\/p\u003e\n\u003cp\u003eThis densely nutritive masque that improves manageability, smoothness, strength, shine, and softness of hair.\u003c\/p\u003e\n\u003cp\u003eWhat Else You Need to Know\u003c\/p\u003e\n\u003cp\u003eFormulated with Malachite and Egyptian Blue Lotus that and is rich with antioxidants, vitamins, minerals and amino acids\u003c\/p\u003e","brand":"PRAVANA","offers":[{"title":"Default Title","offer_id":12401164746825,"sku":"IB55681","price":17.59,"currency_code":"USD","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1320\/6585\/products\/pravanaintensetherapytreatment.jpg?v=1599070294"},{"product_id":"pravana-chromasilk-vivid-everlasting-hair-color","title":"Pravana Chromasilk Vivid Everlasting Hair Color 3 oz","description":"\u003ch2\u003ePravana Chromasilk Vivid Everlasting Hair Color 3 oz\u003c\/h2\u003e\n\u003ch4\u003eWhat It Is\u003c\/h4\u003e\n\u003cp\u003eVIVIDS Everlasting is Pravana’s next evolution of hair color that bridges the gap between permanent creme hair color and direct dye. Use alone, intermix with each other or with any ChromaSilk Permanent Crème hair color for beautiful, creative options. No need to deposit with high lift developer. Use 10 volume for maximum deposit or 20 volume for lighter, brighter results.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eVIVID Everlasting Shades REQUIRE developer.\u003c\/strong\u003e  They come out of the tube white and pigment is achieved once it is mixed.\u003c\/p\u003e\n\u003ch4\u003eWhat It Does\u003c\/h4\u003e\n\u003cp\u003ePRAVANA’s longest lasting, VIVIDS‐like permanent shades, formulated with:\u003c\/p\u003e\n\u003cp\u003e• True Unicorn Root- known for antioxidant benefits\u003c\/p\u003e\n\u003cp\u003e• Elfe Flower Extract- known for antioxidant benefits and conditioning properties\u003c\/p\u003e\n\u003cp\u003e• Sea Buckthorn Oil- known to strengthen hair and to enhance shine\u003c\/p\u003e\n\u003cp\u003e \u003c\/p\u003e","brand":"PRAVANA","offers":[{"title":"Pastel Potion","offer_id":14520920145993,"sku":"IB55980","price":10.99,"currency_code":"USD","in_stock":false},{"title":"Enchanted Pink","offer_id":14521161449545,"sku":"IB55981","price":10.99,"currency_code":"USD","in_stock":true},{"title":"Scarlette Red","offer_id":14521161482313,"sku":"IB55982","price":10.99,"currency_code":"USD","in_stock":true},{"title":"Mystic Magenta","offer_id":19134993924169,"sku":"IB56854","price":10.99,"currency_code":"USD","in_stock":true},{"title":"Violet Reign","offer_id":20233156198473,"sku":"IB57958","price":10.99,"currency_code":"USD","in_stock":true},{"title":"Bewitching Blue","offer_id":20233174417481,"sku":"IB57967","price":10.19,"currency_code":"USD","in_stock":false},{"title":"Poison Berry","offer_id":20233175662665,"sku":"IB57968","price":10.99,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1320\/6585\/products\/vivid_everlasting.jpg?v=1571441724"},{"product_id":"pravana-pure-light-ultra-lightener","title":"Pravana Pure Light Ultra Lightener","description":"\u003ch3\u003ePravana Pure Light Ultra Lightener \u003c\/h3\u003e\n\u003cp\u003eRise to new levels with Pravana. Pure Light Ultra Lightner lifts up to 9 levels and contains ReUnite Mending Technology. NEW ReUnite Mending Technology includes amino acids for internal strength to restore hair from the inside out and plant-derived mending ingredients to help to reunite the cuticle layer and is clinically proven to increase shine and softness.\u003c\/p\u003e\n\u003ch3\u003eFeatures:\u003c\/h3\u003e\n\u003cp\u003ePure Light Ultra Lightner is perfect for anyone who wants a high level of lift and can be used for on or off scalp lightening.\u003c\/p\u003e\n\u003ch3\u003eHow To use:\u003c\/h3\u003e\n\u003cp\u003e\u003cb\u003eMixing:\u003c\/b\u003e\u003c\/p\u003e\n\u003cp\u003eRecommended 1:2 (Pure Light Ultra Lightener : Developer)\u003c\/p\u003e\n\u003cp\u003eCan be mixed with Zero, 10, 20, 30 or 40 volume off scalp\u003c\/p\u003e\n\u003cp\u003eZero, 10 \u0026amp; 20 volume for on scalp application\u003c\/p\u003e\n\u003cp\u003e\u003cb\u003eProcessing:\u003c\/b\u003e\u003c\/p\u003e\n\u003cp\u003eUp to 55 minutes of processing time once mixed with developer\u003c\/p\u003e","brand":"PRAVANA","offers":[{"title":"1.5 oz packet","offer_id":31341726924873,"sku":"IB59488","price":5.19,"currency_code":"USD","in_stock":true},{"title":"16 oz","offer_id":31341726892105,"sku":"IB56838","price":48.39,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1320\/6585\/products\/7501438388324_1.jpg?v=1610048002"},{"product_id":"pravana-polish-and-reunite-split-end-mender","title":"Pravana Polish \u0026 ReUNITE Split End Mender 5.2 oz","description":"\u003ch2\u003ePravana Polish \u0026amp; ReUNITE Split End Mender 5.2 oz\u003c\/h2\u003e\n\u003ch4\u003eWhat It Is\u003c\/h4\u003e\n\u003cp\u003ePolish \u0026amp; ReUnite split end mender is a lightweight styling cream that improves smoothness, manageability, and shine of hair.\u003c\/p\u003e\n\u003ch4\u003eWhat It Does\u003c\/h4\u003e\n\u003cp\u003e• This product contains REUNITE MENDING TECHNOLOGY™ to unite split ends and repair the hair’s surface area.\u003c\/p\u003e\n\u003cp\u003e• Polish\u0026amp;ReUnite provides thermal protection up to 450° F and uses a Hydrolyzed Oat Protein to add rich moisture to every blow dry without the greasy weight.\u003c\/p\u003e\n\u003cp\u003e• Polish \u0026amp; ReUnite is ideal for dry, damaged hair and is suitable for most hair types to create a smooth, polished finish. \u003c\/p\u003e\n\u003ch4\u003eWhat Else You Need to Know\u003c\/h4\u003e\n\u003cp\u003eCreated by Stylists for Stylists™, we EMPOWER you to establish your own styling identity!\u003c\/p\u003e","brand":"PRAVANA","offers":[{"title":"Default Title","offer_id":39562859184201,"sku":"IB56963","price":15.99,"currency_code":"USD","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1320\/6585\/products\/pravana_polish_unite.jpg?v=1642110324"},{"product_id":"pravana-color-care-conditioner","title":"Pravana Color Protect Conditioner","description":"\u003ch2\u003ePravana Color Protect Conditioner\u003c\/h2\u003e\n\u003cp\u003eColor Care Conditioner\u003c\/p\u003e\n\u003cp\u003ePravana Color Protect Conditioner is clinically proven to improve manageability and color longevity while adding whine and smoothness for soft conditioned hair.\u003c\/p\u003e","brand":"PRAVANA","offers":[{"title":"11 oz","offer_id":39562880811081,"sku":"IB57485","price":17.59,"currency_code":"USD","in_stock":false},{"title":"33.8 oz","offer_id":39562880876617,"sku":"IB57486","price":31.99,"currency_code":"USD","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1320\/6585\/products\/pravana_color_protect_conditioner.jpg?v=1642110577"},{"product_id":"pravana-color-care-shampoo","title":"Pravana Color Protect Shampoo","description":"\u003ch2\u003ePravana Color Protect Shampoo \u003c\/h2\u003e\n\u003cp\u003eColor Care Shampoo\u003c\/p\u003e\n\u003cp\u003ePravana Color Protect Shampoo is clinically proven to improve manageability and color longevity while adding shine and smoothness.\u003c\/p\u003e","brand":"PRAVANA","offers":[{"title":"11 oz","offer_id":39562886971465,"sku":"IB57487","price":17.59,"currency_code":"USD","in_stock":false},{"title":"33.8 oz","offer_id":39562887004233,"sku":"IB57488","price":35.19,"currency_code":"USD","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1320\/6585\/products\/pravana_color_protect_shampoo_11_oz.jpg?v=1642110692"},{"product_id":"pravana-color-enhancer","title":"Pravana Color Enhancer 5 oz","description":"\u003ch3\u003ePravana Color Enhancer\u003c\/h3\u003e\n\u003cp\u003eNEVO Color Enhancer is being discontinued and is replaced by the PRAVANA Color Enhancer\u003c\/p\u003e\n\u003cp\u003eColor depositing conditioner with added REUNITE MENDING TECHNOLOGY.\u003c\/p\u003e\n\u003cdiv id=\"tab_details\" class=\"tab_content ui-tabs-panel ui-widget-content ui-corner-bottom\" itemprop=\"description\" aria-labelledby=\"ui-id-1\" role=\"tabpanel\" aria-expanded=\"true\" aria-hidden=\"false\"\u003e\n\u003ch4\u003eWhat It Is\u003c\/h4\u003e\nPravana's Color Enhancers help temporarily create or maintain creative color. The inter-mixable color-depositing conditioners are available in Pink, Violet, Aqua Blue, and Silver.\u003c\/div\u003e\n\u003cdiv class=\"tab_content ui-tabs-panel ui-widget-content ui-corner-bottom\" itemprop=\"description\" aria-labelledby=\"ui-id-1\" role=\"tabpanel\" aria-expanded=\"true\" aria-hidden=\"false\"\u003e\n\u003ch4\u003e\u003c\/h4\u003e\n\u003ch4\u003eWhat It Does\u003c\/h4\u003e\n\u003cp\u003e• Pravana's Color Enhancers not only deposit beautiful, vibrant pigment, they’re also proven to mend split ends so hair is smoother, healthier and more manageable than before\u003c\/p\u003e\n\u003cp\u003e• Color Enhancers are formulated with Pravana's exclusive Reunite Mending Technology, which utilizes amino acids for internal strength to restore hair from the inside out, and plant-derived mending ingredients to help to reunite the cuticle layer\u003c\/p\u003e\n\u003cp\u003e• Color Enhancers are proven to last up to 7 washes and are ideal for stylists looking for temporary creative color solutions and color refresh options for clients at the backbar\u003c\/p\u003e\n\u003cp\u003e• Pro Tip: Can be retailed to Vivids clients to help them maintain their gorgeous shades between appointments or clients with a level 8 or lighter looking for temporary color change at-home\u003c\/p\u003e\n\u003ch4\u003eWhat Else You Need to Know\u003c\/h4\u003e\n\u003cp\u003e• Color Enhancers contain Oat Protein to condition hair and Kakadu Plum Extract for antioxidants that promote elasticity\u003c\/p\u003e\n\u003cp\u003e• They are packaged in sustainable Bio-Resin tubes, made of sugarcane\u003c\/p\u003e\n\u003cp\u003e• These tubes are 100 percent recyclable.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cp\u003eInstructions:  After shampooing, towel dry and evenly distribute COLOR ENHANCER throughout hair.  For dry, brittle hair, lightly condition before applying.  Leave on for up to 10 minutes.  Rinse thoroughly.  Style as desired.\u003c\/p\u003e","brand":"PRAVANA","offers":[{"title":"Aqua Blue","offer_id":39562913022025,"sku":"IB58194","price":23.99,"currency_code":"USD","in_stock":false},{"title":"Pink","offer_id":39562913054793,"sku":"IB58196","price":23.99,"currency_code":"USD","in_stock":false},{"title":"Silver","offer_id":39562913087561,"sku":"IB58195","price":23.99,"currency_code":"USD","in_stock":false},{"title":"Violet","offer_id":39562913120329,"sku":"IB58193","price":23.99,"currency_code":"USD","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1320\/6585\/products\/pravana_pink.jpg?v=1642111189"},{"product_id":"pravana-hair-color-pearl-series","title":"Pravana Chromasilk Hair Color Pearl Series","description":"\u003ch2\u003ePravana Chromasilk Hair Color Pearl Series\u003c\/h2\u003e\n\u003cp\u003e\u003cspan\u003eSoft pink and silver undertones balance tone, boost reflection, and magnify luminosity for a unique, multifacteted pearlized effect. Elevates and enhances PRAVANA's current beige and ash series using soft pink and silver undertones that balance tone and boost reflection\u003c\/span\u003e\u003c\/p\u003e","brand":"PRAVANA","offers":[{"title":"6.8 Dark Pearl Blonde","offer_id":39563041112137,"sku":"IB60776","price":10.99,"currency_code":"USD","in_stock":false},{"title":"7.8 Pearl Blonde","offer_id":39563041144905,"sku":"IB60777","price":10.99,"currency_code":"USD","in_stock":true},{"title":"8.8 Light Pearl Blonde","offer_id":39563041177673,"sku":"IB60778","price":10.99,"currency_code":"USD","in_stock":true},{"title":"9.8 Very Light Pearl Blonde","offer_id":39563041210441,"sku":"IB60779","price":10.99,"currency_code":"USD","in_stock":true},{"title":"10.08 Extra Light Sheer Pearl Blonde","offer_id":39563041243209,"sku":"IB60780","price":10.99,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1320\/6585\/products\/pravana.jpg?v=1642113015"},{"product_id":"pravana-purify-and-revive-prime-demineralizing-spray","title":"Pravana Purify and Revive Prime Demineralizing Spray 5 oz","description":"\u003ch3\u003ePravana Purify and Revive Prime Demineralizing Spray 5 oz\u003c\/h3\u003e\n\n\u003cp\u003ePravana's Purify \u0026amp; Revive Prime is a plant based lactic acid-powered demineralizing spray that takes just 3 minutes, reducing prep time by 95%.\u003c\/p\u003e\n\n\u003ch3\u003eFeatures:\u003c\/h3\u003e\n\n\u003cp\u003eRemoves hard water deposits instantly.\u003c\/p\u003e\n\u003cp\u003eTakes 3-minutes, reducing prep time by 95%.\u003c\/p\u003e\n\u003cp\u003eCreates a foundation for an optimized chemical servic.\u003c\/p\u003e\n\u003cp\u003ePlant based Lactic acid seals in the cuticle, locking in color.\u003c\/p\u003e\n\u003cp\u003ePromotes volume, vibrancy, and smoothness.\u003c\/p\u003e\n\u003cp\u003eEliminates brassiness, unevenness, discoloration, and damage.\u003c\/p\u003e\n\u003cp\u003eHair is left weightless, lightly volumized, and moisturized.\u003c\/p\u003e\n\n\u003ch3\u003eHow to Use:\u003c\/h3\u003e\n\u003cp\u003eBefore color treatment, divide the hair into sections and spray throughout hair to evenly coat, making sure not to oversaturate. Comb through hair. Wait 3 minutes. Apply color.\u003c\/p\u003e\n\n","brand":"PRAVANA","offers":[{"title":"Default Title","offer_id":39563050582089,"sku":"IB60775","price":20.79,"currency_code":"USD","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1320\/6585\/products\/PRAVANA-Purify-and-Revive-Prime-Demineralizing-Spray-5-oz.jpg?v=1642113173"},{"product_id":"pravana-hi-lifts-hair-color","title":"Pravana Hi-Lifts Hair Color","description":"\u003ch3\u003ePravana Hi-Lifts Hair Color\u003c\/h3\u003e\n\u003cp\u003eAchieve up to 4 levels of lift and tone in just one-step with the all-new ChromaSilk Hi Lifts Blonding Series: a bleach-free alternative to lightening. 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Rinse thoroughly.\u003c\/p\u003e","brand":"PRAVANA","offers":[{"title":"Default Title","offer_id":39563082498121,"sku":"IB62224","price":20.79,"currency_code":"USD","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1320\/6585\/products\/Pravana-Truity-Daily-Conditioner-8-5-oz.jpg?v=1642113632"},{"product_id":"pravana-hair-color-platinum-toner","title":"Pravana Chromasilk Platinum Toner","description":"\u003ch2\u003ePravana Chromasilk Platinum Toner\u003c\/h2\u003e\n\u003ch4\u003eWhat It Is\u003c\/h4\u003e\n\u003cp\u003e\u003cspan\u003ePlatinum Toner are 3 perfectly pre-blended demi-permanent toners for polished level 9+ hair to save you time, money, and avoid guesswork.\u003c\/span\u003e\u003c\/p\u003e\n\u003ch4\u003eWhat It Does\u003c\/h4\u003e\n\u003cp\u003e\u003cspan\u003eTones platinum level hair in as little as 5 minutes without the need to mix with Clear.\u003c\/span\u003e\u003c\/p\u003e\n\u003ch4\u003eWhat Else You Need to Know\u003c\/h4\u003e\n\u003cp\u003e• FORMULATED FOR LEVEL 9+: Foolproof formula created specifically for level 9+ hair\u003c\/p\u003e\n\u003cp\u003e• FAST TONING: Fully tones in 5 minutes, helping stylists turn chairs faster\u003c\/p\u003e\n\u003cp\u003e• POWERFUL EFFECTS: Delivers polished platinum shades without mixing with Clear\u003c\/p\u003e\n\u003cp\u003e• AMMONIA FREE: Demi-permanent formulation\u003c\/p\u003e\n\u003cp\u003e• 3 NEW SHADES: Achieves trending platinum tones\u003c\/p\u003e\n\u003cp\u003e• PROGRESSIVE DEPOSIT: Formula deposits more pigment the longer they're left to process\u003c\/p\u003e\n\u003cp\u003e• CUSTOMIZABLE TONES: Can be intermixed with each other to achieve custom results\u003c\/p\u003e\n\u003cp\u003eTo Use:\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eIn a non-metallic bowl, mix 1 part ChromaSilk PLATINUM TONER with 1.5 parts ChromaSilk Zero Lift Creme Developer (1 : 1 1\/2) and apply to damp hair. Process up to 10 minutes.\u003c\/span\u003e\u003c\/p\u003e","brand":"PRAVANA","offers":[{"title":"Sand","offer_id":39982780252233,"sku":"IB63694","price":10.99,"currency_code":"USD","in_stock":true},{"title":"Smoke","offer_id":39982780317769,"sku":"IB63695","price":10.99,"currency_code":"USD","in_stock":true},{"title":"Lilac","offer_id":39982780350537,"sku":"IB63696","price":10.99,"currency_code":"USD","in_stock":true},{"title":"Platinum Blush","offer_id":41719359930441,"sku":"IB68454","price":10.99,"currency_code":"USD","in_stock":true},{"title":"Platinum Gold","offer_id":41719359963209,"sku":"IB68453","price":10.99,"currency_code":"USD","in_stock":true},{"title":"Platinum Spice","offer_id":41719359995977,"sku":"IB68452","price":10.99,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1320\/6585\/products\/image-3_7b2f6e90-f394-4a20-9660-17d4f9932a8b.jpg?v=1654522647"},{"product_id":"pravana-pure-light-blonding-creme","title":"Pravana Pure Light Blonding Creme 8.5 oz","description":"\u003ch3\u003ePravana Pure Light Blonding Creme 8.5 oz\u003c\/h3\u003e\n\u003cp\u003eCreated By Stylists, For Stylists. 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The brand continuously cultivates never-before-seen, inspirational techniques, and formulas in collaboration with the industry's most prolific stylists.\u003c\/p\u003e\n\n\u003ch3\u003eBenefits:\u003c\/h3\u003e\n\u003cul\u003e\n\u003cli\u003eLifts hair up to 9 levels within 45 minutes\u003c\/li\u003e\n\u003cli\u003eMaintains healthy looking hair\u003c\/li\u003e\n\u003cli\u003eLeaves hair looking and feeling healthy\u003c\/li\u003e\n\u003cli\u003eHair looks nourished\u003c\/li\u003e\n\u003c\/ul\u003e\n\n","brand":"PRAVANA","offers":[{"title":"Default Title","offer_id":40127582371913,"sku":"IB63957","price":32.59,"currency_code":"USD","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1320\/6585\/products\/Pravana-Pure-Light-Blonding-Creme-8-5-oz.jpg?v=1659700488"},{"product_id":"pravana-hydragloss-demi-gel-hair-color","title":"Pravana HydraGloss Demi Gel Hair Color","description":"\u003ch3\u003ePravana HydraGloss Demi Gel Hair Color\u003c\/h3\u003e\n\u003cp\u003eDemi-permanent gel formula that deposits vibrant long-lasting color, refreshes, and glosses - leaving hair looking healthy and hydrated with up to 2x the shine compared to untreated hair.\u003c\/p\u003e\n\u003ch3\u003eFeatures:\u003c\/h3\u003e\n\u003cul\u003e\n\u003cli\u003eDelivers up to 2X the shine vs. untreated hair\u003c\/li\u003e\n\u003cli\u003eLasts up to 30 washes when using Pravana's Color Protect Shampoo \u0026amp; Conditioner\u003c\/li\u003e\n\u003cli\u003eEasy to use gel formula\u003c\/li\u003e\n\u003cli\u003eAmmonia-free\u003c\/li\u003e\n\u003cli\u003eNo lift hair color\u003c\/li\u003e\n\u003cli\u003eGluten-free, MEA-free, silicone-free, alcohol-free*\u003c\/li\u003e\n\u003cli\u003eFast processing time (20 minutes)\u003c\/li\u003e\n\u003cli\u003e24 intermixable shades\u003c\/li\u003e\n\u003cli\u003eClear shade can be used as a standalone glossing service\u003c\/li\u003e\n\u003cli\u003eClear shade can be used to customize the level of deposit\u003c\/li\u003e\n\u003cli\u003eSuitable for straight, wavy, curly, and coily hair\u003c\/li\u003e\n\u003cli\u003eWorks to deposit color, refresh, or gloss\u003c\/li\u003e\n\u003cli\u003eVegan formula\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch3\u003eHow to Use:\u003c\/h3\u003e\n\u003cp\u003eIn a non-metallic bowl, mix 1-part Pravana ChromaSilk HydraGloss Demi-Permanent Gel Hair Color with 1-part Pravana ChromaSilk Zero Lift Creme Developer (1:1) and apply. Process up to 20 minutes.\u003c\/p\u003e","brand":"PRAVANA","offers":[{"title":"1B Blue Black","offer_id":40556595478601,"sku":"IB65352","price":10.99,"currency_code":"USD","in_stock":true},{"title":"1NT Neutral Black","offer_id":40556595511369,"sku":"IB65353","price":10.99,"currency_code":"USD","in_stock":true},{"title":"3R Dark Red Brown","offer_id":54422276276297,"sku":"IB69779","price":10.99,"currency_code":"USD","in_stock":true},{"title":"3NT Dark Neutral Brown","offer_id":40556595544137,"sku":"IB65354","price":10.99,"currency_code":"USD","in_stock":true},{"title":"4GBV Golden Beige Brown","offer_id":40556595576905,"sku":"IB65355","price":10.99,"currency_code":"USD","in_stock":true},{"title":"4NT Neutral Brown","offer_id":40556595609673,"sku":"IB65356","price":10.99,"currency_code":"USD","in_stock":true},{"title":"4RV Red Violet Brown","offer_id":55669212348489,"sku":"IB71270","price":10.99,"currency_code":"USD","in_stock":true},{"title":"5NT Light Neutral Brown","offer_id":40556595642441,"sku":"IB65357","price":10.99,"currency_code":"USD","in_stock":true},{"title":"5R Light Red Brown","offer_id":40556595675209,"sku":"IB65358","price":10.99,"currency_code":"USD","in_stock":true},{"title":"5S Light Smokey Brown","offer_id":40556595707977,"sku":"IB65359","price":10.99,"currency_code":"USD","in_stock":true},{"title":"6ABV Dark Ash Beige Blonde","offer_id":40556595740745,"sku":"IB65360","price":10.99,"currency_code":"USD","in_stock":true},{"title":"6BV Dark Beige Blonde","offer_id":40556595773513,"sku":"IB65361","price":10.99,"currency_code":"USD","in_stock":true},{"title":"6GBV Dark Golden Beige Blonde","offer_id":40556595806281,"sku":"IB65362","price":10.99,"currency_code":"USD","in_stock":true},{"title":"6GC Dark Golden Copper Blonde","offer_id":54515302826057,"sku":"IB69887","price":10.99,"currency_code":"USD","in_stock":true},{"title":"6NT Dark Neutral Blonde","offer_id":40556595839049,"sku":"IB65363","price":10.99,"currency_code":"USD","in_stock":true},{"title":"6RV Red Violet Dark Blonde","offer_id":55669212381257,"sku":"IB71271","price":10.99,"currency_code":"USD","in_stock":true},{"title":"7ABV Ash Beige Blonde","offer_id":40556595871817,"sku":"IB65364","price":10.99,"currency_code":"USD","in_stock":true},{"title":"7CR Copper Red Blonde","offer_id":40556595904585,"sku":"IB65365","price":10.99,"currency_code":"USD","in_stock":true},{"title":"7NT Neutral Blonde","offer_id":40556595937353,"sku":"IB65366","price":10.99,"currency_code":"USD","in_stock":true},{"title":"7C Copper Blonde","offer_id":54515302858825,"sku":"IB69886","price":10.99,"currency_code":"USD","in_stock":true},{"title":"7G Golden Blonde","offer_id":54515302891593,"sku":"IB69885","price":10.99,"currency_code":"USD","in_stock":true},{"title":"8B Light Blue Blonde","offer_id":40556595970121,"sku":"IB65367","price":10.99,"currency_code":"USD","in_stock":true},{"title":"8BV Light Beige Blonde","offer_id":40556596002889,"sku":"IB65368","price":10.99,"currency_code":"USD","in_stock":true},{"title":"8NT Light Neutral Blonde","offer_id":40556596035657,"sku":"IB65369","price":10.99,"currency_code":"USD","in_stock":true},{"title":"9G Very Light Golden Blonde","offer_id":54515302924361,"sku":"IB69888","price":10.99,"currency_code":"USD","in_stock":true},{"title":"9GBV Very Light Gold Beige Blonde","offer_id":40556596068425,"sku":"IB65370","price":10.99,"currency_code":"USD","in_stock":true},{"title":"9NT Very Light Neutral Blonde","offer_id":40556596101193,"sku":"IB65371","price":10.99,"currency_code":"USD","in_stock":true},{"title":"10B Ultrasheer Blue Blonde","offer_id":40556595413065,"sku":"IB65350","price":10.99,"currency_code":"USD","in_stock":true},{"title":"10NT Extra Light Neutral Blonde","offer_id":40556595445833,"sku":"IB65351","price":10.99,"currency_code":"USD","in_stock":true},{"title":"10ABV Ultra Light Ash Beige Blonde","offer_id":40556595380297,"sku":"IB65349","price":10.99,"currency_code":"USD","in_stock":true},{"title":"10P Ultra Pearl Light Blonde","offer_id":54807965597769,"sku":"IB70598","price":10.99,"currency_code":"USD","in_stock":true},{"title":"10S Ultra Light Smokey Blonde","offer_id":54807965630537,"sku":"IB70599","price":10.99,"currency_code":"USD","in_stock":true},{"title":"Clear","offer_id":40556596133961,"sku":"IB65372","price":10.99,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1320\/6585\/files\/KsEgywN.jpg?v=1762174488"},{"product_id":"pravana-volume-vibrance-conditioner","title":"Pravana Volume Vibrance Conditioner 10 oz","description":"\u003ch3\u003ePravana Volume Vibrance Conditioner 10 oz\u003c\/h3\u003e\n\u003cp\u003eColor-safe, lightweight conditioner formulated with Vitamin B6 to condition and strengthen thin or oily hair. Ideal for color-treated hair needing enhanced volume, shine, and protection.\u003c\/p\u003e\n\u003ch3\u003eBenefits:\u003c\/h3\u003e\n\u003cul\u003e\n\u003cli\u003eColor Safe for 30 Washes\u003c\/li\u003e\n\u003cli\u003eBoosts Lightweight, Visible Volume\u003c\/li\u003e\n\u003cli\u003e3x Stronger, Breakage-Resistant Hair\u003c\/li\u003e\n\u003cli\u003eProtects Color and Strengthens\u003c\/li\u003e\n\u003cli\u003eVolumized, Stronger, Healthier Hair\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch3\u003eHow to Use:\u003c\/h3\u003e\n\u003cp\u003eAfter shampooing with Shampoo, distribute conditioner evenly through hair, rinse thoroughly, and style as desired.\u003c\/p\u003e\n\n\n\n","brand":"PRAVANA","offers":[{"title":"Default Title","offer_id":54349967917129,"sku":"IB69654","price":17.59,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1320\/6585\/files\/37qs4Jp.jpg?v=1744029675"},{"product_id":"pravana-volume-vibrance-shampoo","title":"Pravana Volume Vibrance Shampoo 10 oz","description":"\u003ch3\u003ePravana Volume Vibrance Shampoo 10 oz\u003c\/h3\u003e\n\u003cp\u003eColor-safe, gentle cleansing shampoo that boosts volume and adds shine. 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Follow with PRAVANA Volume Conditioner for optimal results.\u003c\/p\u003e\n\n\n\n","brand":"PRAVANA","offers":[{"title":"Default Title","offer_id":54349967949897,"sku":"IB69655","price":17.59,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1320\/6585\/files\/37qs65N_b1c4497c-ef0a-4389-a327-6928af3e15ba.jpg?v=1744029984"},{"product_id":"pravana-clear-cleanse-shampoo","title":"Pravana Clear Cleanse Shampoo","description":"\u003ch3\u003ePravana Clear Cleanse Shampoo\u003c\/h3\u003e\n\u003cp\u003eClarifying shampoo that removes buildup, refreshes hair, and restores shine for color-treated hair.\u003c\/p\u003e\n\u003ch3\u003eBenefits:\u003c\/h3\u003e\n\u003cul\u003e\n\u003cli\u003eRemoves Buildup and Residue\u003c\/li\u003e\n\u003cli\u003eProtects Color up to 30 Washes\u003c\/li\u003e\n\u003cli\u003eRestores Shine After One Use\u003c\/li\u003e\n\u003cli\u003eEliminates Hard Water Minerals\u003c\/li\u003e\n\u003cli\u003eCleanses Trace Pollutants Gently\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch3\u003eHow to Use:\u003c\/h3\u003e\n\u003cp\u003eApply to wet hair and lather. Rinse thoroughly and repeat as necessary. Follow with your preferred Conditioner.\n\u003c\/p\u003e\n\n","brand":"PRAVANA","offers":[{"title":"10 oz","offer_id":54355266371657,"sku":"IB69640","price":17.59,"currency_code":"USD","in_stock":true},{"title":"33 oz","offer_id":54355266404425,"sku":"IB69641","price":35.19,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1320\/6585\/files\/37qsEib.jpg?v=1744029647"},{"product_id":"pravana-moisture-marvel-conditioner","title":"Pravana Moisture Marvel Conditioner","description":"\u003ch3\u003ePravana Moisture Marvel Conditioner\u003c\/h3\u003e\n\u003cp\u003eIdeal for dry, color-treated hair that needs enhanced shine and color protection.\u003c\/p\u003e\n\u003cp\u003ePRAVANA's Moisture Marvel conditioner restores moisture to dry, color-treated hair leaving hair 3x softer vs. untreated damaged hair.\u003c\/p\u003e\n\u003ch3\u003eFeatures:\u003c\/h3\u003e\n\u003cul\u003e\n\u003cli\u003eLeaves Hair 3x Softer\u003c\/li\u003e\n\u003cli\u003eProvides Shine After One Use\u003c\/li\u003e\n\u003cli\u003eRestores Shine After One Use\u003c\/li\u003e\n\u003cli\u003eLeaves Hair Looking and Feeling Nourished \u0026amp; Hydrated\u003c\/li\u003e\n\u003cli\u003eCleanses Trace Pollutants Gently\u003c\/li\u003e\n\u003cli\u003eProtects Color for up to 30 Washes\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch3\u003eHow to Use:\u003c\/h3\u003e\n\u003cp\u003eAfter shampooing with moisture shampoo, distribute evenly through hair.\u003c\/p\u003e\n\u003cp\u003eRinse thoroughly and style as desired.\u003c\/p\u003e\n\n\n","brand":"PRAVANA","offers":[{"title":"10 oz","offer_id":54355266469961,"sku":"IB69642","price":17.59,"currency_code":"USD","in_stock":true},{"title":"33 oz","offer_id":54355266502729,"sku":"IB69643","price":35.19,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1320\/6585\/files\/37no3RR.jpg?v=1744029653"},{"product_id":"pravana-moisture-marvel-shampoo","title":"Pravana Moisture Marvel Shampoo","description":"\u003ch3\u003ePravana Moisture Marvel Shampoo\u003c\/h3\u003e\n\u003cp\u003eNourish, hydrate, and restore moisture in color treated hair with PRAVANA Moisture Marvel Shampoo and Conditioner System. Formulated with Hyaluronic Acid and ChromaSilk Color Shine Complex.\u003c\/p\u003e\n\u003ch3\u003eBenefits:\u003c\/h3\u003e\n\u003cul\u003e\n\u003cli\u003eLuxurious Magnolia \u0026amp; Nettle Scent\u003c\/li\u003e\n\u003cli\u003eWorks for All Hair Types\u003c\/li\u003e\n\u003cli\u003eVegan, Clean Beauty Formula\u003c\/li\u003e\n\u003cli\u003eFree from Harsh Ingredients\u003c\/li\u003e\n\u003cli\u003e100% Recycled Plastic Bottle\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch3\u003eHow to Use:\u003c\/h3\u003e\n\u003cp\u003eApply to wet hair and lather. Rinse and repeat as necessary. Follow with Conditioner.\u003c\/p\u003e\n\n\n\n","brand":"PRAVANA","offers":[{"title":"10 oz","offer_id":54355266568265,"sku":"IB69644","price":17.59,"currency_code":"USD","in_stock":true},{"title":"33 oz","offer_id":54355266601033,"sku":"IB69645","price":35.19,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1320\/6585\/files\/37qshJV.jpg?v=1744029659"},{"product_id":"pravana-repair-radiance-conditioner","title":"Pravana Repair Radiance Conditioner","description":"\u003ch3\u003ePravana Repair Radiance Conditioner\u003c\/h3\u003e\n\u003cp\u003eRich, creamy conditioner that strengthens and conditions normal to damaged color-treated hair.\u003c\/p\u003e\n\u003ch3\u003eBenefits:\u003c\/h3\u003e\n\u003cul\u003e\n\u003cli\u003e91% Less Hair Breakage\u003c\/li\u003e\n\u003cli\u003e12x Stronger, Resilient Hair\u003c\/li\u003e\n\u003cli\u003e72-Hour Humidity Protection\u003c\/li\u003e\n\u003cli\u003eTames Frizz, Boosts Smoothness\u003c\/li\u003e\n\u003cli\u003e11x Easier Hair Combability\u003c\/li\u003e\n\u003cli\u003eHair Feels Strong and Healthy\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch3\u003eHow to Use:\u003c\/h3\u003e\n\u003cp\u003eAfter shampooing with Shampoo, distribute conditioner evenly through hair, rinse thoroughly, and style as desired.\u003c\/p\u003e\n\n\n\n","brand":"PRAVANA","offers":[{"title":"10 oz","offer_id":54355266764873,"sku":"IB69646","price":17.59,"currency_code":"USD","in_stock":true},{"title":"33 oz","offer_id":54355266797641,"sku":"IB69647","price":35.19,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1320\/6585\/files\/37qswOP.jpg?v=1744029665"},{"product_id":"pravana-repair-radiance-shampoo","title":"Pravana Repair Radiance Shampoo","description":"\u003ch3\u003ePravana Repair Radiance Shampoo\u003c\/h3\u003e\n\u003cp\u003eShampoo that repairs normal to damaged color-treated hair.\u003c\/p\u003e\n\u003ch3\u003eBenefits:\u003c\/h3\u003e\n\u003cul\u003e\n\u003cli\u003eColor Protection Up to 30 Washes\u003c\/li\u003e\n\u003cli\u003eGentle Cleanse with Vitamin E\u003c\/li\u003e\n\u003cli\u003eSoft, Manageable Hair Feel\u003c\/li\u003e\n\u003cli\u003e91% Vibrancy Retention Guaranteed\u003c\/li\u003e\n\u003cli\u003eKeeps Color Rich and Radiant\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch3\u003eHow to Use:\u003c\/h3\u003e\n\u003cp\u003eApply to wet hair and lather. Rinse thoroughly and repeat if necessary. Follow with Conditioner for optimal results.\u003c\/p\u003e\n\n\n\n","brand":"PRAVANA","offers":[{"title":"10 oz","offer_id":54355266895945,"sku":"IB69648","price":17.59,"currency_code":"USD","in_stock":true},{"title":"33 oz","offer_id":54355266928713,"sku":"IB69649","price":35.19,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1320\/6585\/files\/37qsvsa.jpg?v=1744029671"}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1320\/6585\/collections\/Product_Image.png?v=1761618526","url":"https:\/\/imagebeautbestseller.com\/collections\/pravana.oembed","provider":"Image Beauty","version":"1.0","type":"link"}