{"title":"SIMPLY SMOOTH","description":"Simply Smooth Keratin Products Prolongs Keratin Straightening Treatments.  The products are Formaldehyde Free- High Quality- Purest Keratin. Natural- Healthy Smoothing Process. Restructures \u0026amp; Reconditions Hair Fibers. Creates Incredible Shine. Haircolor Safe.  Products include Xtend Keratin Shampoos- Conditioners- and Styling Cremes and Hair Sprays.","products":[{"product_id":"35146-simply-smooth-xtend-tropical-keratin-replenishing-shampoo-85-oz","title":"SIMPLY SMOOTH XTEND TROPICAL KERATIN REPLENISHING SHAMPOO 8.5 OZ","description":"\u003cb\u003eSimply Smooth Keratin Replenishing Xtend Tropical Shampoo 8.5 oz\u003c\/b\u003e\u003cbr\u003e\u003cbr\u003eSimply Smooth Xtend Keratin Replenishing Shampoo - Tropical Scent is formulated to work with our Simply Smooth Brazilian Keratin Treatment. It is safe for all types of hair and does not contain sodium chloride.\u003cbr\u003e\u003cbr\u003eUse: Apply a small amount to thoroughly wet hair. Massage gently into hair and scalp working up a generous lather. Rinse well with warm water. Follow with Simply Smooth Xtend Keratin Replenishing Conditioner.\u003cbr\u003e\u003cbr\u003e\u003cb\u003eSimply Smooth Keratin Replenishing Xtend Tropical Shampoo 8.5 oz\u003c\/b\u003e","brand":"SIMPLY SMOOTH","offers":[{"title":"Default Title","offer_id":28168760134,"sku":"IB35146","price":14.94,"currency_code":"USD","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1320\/6585\/products\/simply-smooth-xtend-tropical-keratin-replenishing-shampoo-8-5-oz-1.jpg?v=1571439828"},{"product_id":"35143-simply-smooth-xtend-original-shampoo-85-oz","title":"SIMPLY SMOOTH XTEND ORIGINAL SHAMPOO 8.5 OZ","description":"\u003cb\u003eSimply Smooth Xtend Original Shampoo 8.5 oz\u003c\/b\u003e\u003cbr\u003e\u003cbr\u003eSodium Chloride Free. Prolongs Smoothing Treatment.\u003cbr\u003e\u003cbr\u003extend keratin replenishing shampoo is formulated to work with our Simply Smooth Brazilian Keratin Treatment. It is safe for all types of hair and does not contain sodium chloride.\u003cbr\u003e\u003cbr\u003eNot tested on animals.\u003cbr\u003e\u003cbr\u003eIngredients\u003cbr\u003e\u003cbr\u003eWater, Amino Methyl Propanol, Ammonium Laureth Sulfate, Glycol Distearate, Cocamide MEA, Ammonium Xylene Sulfonate, Cocamidopropyl Hydroxysultaine, Hydrolyzed Keratin, Hydrolyzed Collagen, Panthenol, Tocopheryl Acetate (Vitamin E), Guar Hydroxypropyltrimonium Chloride, Propylene Glycol, Diazolidinyl Urea, Methylparaben, Propylparaben, Disodium EDTA, Fragrance, Blue 1 Lake (CI 42090), Yellow 5 \u003cbr\u003e\u003cbr\u003e\u003cb\u003eSimply Smooth Xtend Original Shampoo 8.5 oz\u003c\/b\u003e\u003cbr\u003e","brand":"SIMPLY SMOOTH","offers":[{"title":"Default Title","offer_id":28168771718,"sku":"IB35143","price":14.94,"currency_code":"USD","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1320\/6585\/products\/simply-smooth-xtend-original-shampoo-8-5-oz-1.jpg?v=1571439828"},{"product_id":"35144-simply-smooth-xtend-original-keratin-replenishing-conditioner-85-oz","title":"SIMPLY SMOOTH XTEND ORIGINAL KERATIN REPLENISHING CONDITIONER 8.5 OZ","description":"\u003cb\u003eSimply Smooth Xtend Keratin Replenishing Conditioner 8.5 oz\u003c\/b\u003e\u003cbr\u003e\u003cbr\u003eSodium Chloride Free\u003cbr\u003e\u003cbr\u003eProlongs Keratin Smoothing Treatment\u003cbr\u003e\u003cbr\u003eXtend Keratin Replenishing Conditioner is formulated to work with a Brazilian Keratin Treatment.  It is safe for all types of hair and does not contain sodium chloride.\u003cbr\u003e\u003cbr\u003eDirections:\u003cbr\u003e\u003cbr\u003eApply a small amount to thoroughly wet hair.  Massage gently into hair and scalp working up a generous lather.  Rinse well with warm water.  Follow with Simply Smooth Xtend Keratin Replenishing Conditioner.\u003cbr\u003e\u003cbr\u003e\u003cb\u003eSimply Smooth Xtend Keratin Replenishing Conditioner 8.5 oz\u003c\/b\u003e","brand":"SIMPLY SMOOTH","offers":[{"title":"Default Title","offer_id":28192263686,"sku":"IB35144","price":14.94,"currency_code":"USD","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1320\/6585\/products\/simply-smooth-xtend-original-keratin-replenishing-conditioner-8-5-oz-1.jpg?v=1571439906"},{"product_id":"35145-simply-smooth-xtend-keratin-replenishing-deep-conditioner-85-oz","title":"SIMPLY SMOOTH XTEND KERATIN REPLENISHING DEEP CONDITIONER 8.5 OZ","description":"\u003cb\u003eSimply Smooth Xtend Keratin Replenishing Deep Conditioner 8.5 OZ\u003c\/b\u003e\u003cbr\u003e\u003cbr\u003eSodium Chloride Free\u003cbr\u003e\u003cbr\u003eProlongs Smoothing Treatments\u003cbr\u003e\u003cbr\u003eXtend Keratin Replenishing Deep Conditioner is made from the finest botanicals to deliver a deep penetrating conditioner that heals your hair from the inside out.  Xtend Keratin Replenishing Deep Conditioner will restore a silky texture to your hair and scalp.  Follow with Simply Smooth Xtend Keratin Replenishing styling or finishing products for added benefits.\u003cbr\u003e\u003cbr\u003eDirections:\u003cbr\u003e\u003cbr\u003eApply a quarter size amount of Xtend Keratin Replenishing Deep Conditioner to wet hair and leave on four to five minutes.  You may apply medium heat for 10 minutes and let hair cool down for 5 minutes before rinsing for a deeper treatment.\u003cbr\u003e\u003cbr\u003e\u003cb\u003eSimply Smooth Xtend Keratin Replenishing Deep Conditioner 8.5 OZ\u003c\/b\u003e","brand":"SIMPLY SMOOTH","offers":[{"title":"Default Title","offer_id":28192264198,"sku":"IB35145","price":14.94,"currency_code":"USD","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1320\/6585\/products\/simply-smooth-xtend-keratin-replenishing-deep-conditioner-8-5-oz-1.jpg?v=1571439906"},{"product_id":"35147-simply-smooth-xtend-keratin-replenishing-tropical-conditioner-85-oz","title":"SIMPLY SMOOTH XTEND KERATIN REPLENISHING TROPICAL CONDITIONER 8.5 OZ","description":"\u003cb\u003eSimply Smooth Xtend Keratin Replenishing Conditioner Tropical 8.5 oz\u003c\/b\u003e\u003cbr\u003e\u003cbr\u003eSodium Chloride Free\u003cbr\u003e\u003cbr\u003eProlongs Smoothing Treatment\u003cbr\u003e\u003cbr\u003eXtend Keratin Replenishing Conditioner is formulated to work with a Keratin Treatment.  It is safe for all types of hair and does not contain sodium chloride.\u003cbr\u003e\u003cbr\u003eDirections:\u003cbr\u003e\u003cbr\u003eAfter shampooing, apply a small amount to thoroughly wet hair.  Massage gently into hair and scalp.  Rinse well with warm water.\u003cbr\u003e\u003cbr\u003e\u003cb\u003eSimply Smooth Xtend Keratin Replenishing Conditioner Tropical 8.5 oz\u003c\/b\u003e","brand":"SIMPLY SMOOTH","offers":[{"title":"Default Title","offer_id":28192284742,"sku":"IB35147","price":14.94,"currency_code":"USD","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1320\/6585\/products\/simply-smooth-xtend-keratin-replenishing-tropical-conditioner-8-5-oz-1.jpg?v=1571439906"},{"product_id":"35151-simply-smooth-xtend-humidity-shield-hair-spray-10-oz","title":"SIMPLY SMOOTH XTEND HUMIDITY SHIELD HAIR SPRAY 10 OZ","description":"\u003cb\u003eSimply Smooth Xtend Humidity Shield Hair Spray 10 oz\u003c\/b\u003e\u003cbr\u003e\u003cbr\u003eResists Humidity\u003cbr\u003eRepels Moisture\u003cbr\u003e\u003cbr\u003eXtend Humidity Shield Hair Spray is a no-weight, firm hold, non-flaking finishing spray that resists humidity and repels moisture and leaves hair touchable.\u003cbr\u003e\u003cbr\u003eDirections:\u003cbr\u003e\u003cbr\u003eAfter shampooing, conditioning and styling, finish and set your desired look with Xtend Humidity Shield Hair Spray.\u003cbr\u003e\u003cbr\u003e\u003cb\u003eSimply Smooth Xtend Humidity Shield Hair Spray 10 oz\u003c\/b\u003e","brand":"SIMPLY SMOOTH","offers":[{"title":"Default Title","offer_id":28192285446,"sku":"IB35151","price":14.94,"currency_code":"USD","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1320\/6585\/products\/simply-smooth-xtend-humidity-shield-hair-spray-10-oz-1.jpg?v=1571439906"},{"product_id":"35152-simply-smooth-xtend-humidity-shield-hair-spray-non-aerosol-85-oz","title":"SIMPLY SMOOTH XTEND HUMIDITY SHIELD HAIR SPRAY NON-AEROSOL 8.5 OZ","description":"\u003cb\u003eSimply Smooth Xtend Humidity Shield Hair Spray Non-Aerosol 8.5 oz\u003c\/b\u003e\u003cbr\u003e\u003cbr\u003eResists Humidity\u003cbr\u003eRepels Moisture\u003cbr\u003e\u003cbr\u003eXtend Humidity Shield Hair Spray is a no-weight, firm hold, non flaking finishing spray that resists humidity, repels moisture and leaves hair touchable.\u003cbr\u003e\u003cbr\u003eDirections:\u003cbr\u003e\u003cbr\u003eAfter Shampooing, Conditioning and Styling, finish and set your desired look with Xtend Humidity Shield Hair Spray.\u003cbr\u003e\u003cbr\u003e\u003cb\u003eSimply Smooth Xtend Humidity Shield Hair Spray Non-Aerosol 8.5 oz\u003c\/b\u003e","brand":"SIMPLY SMOOTH","offers":[{"title":"Default Title","offer_id":28192286470,"sku":"IB35152","price":14.94,"currency_code":"USD","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1320\/6585\/products\/simply-smooth-xtend-humidity-shield-hair-spray-non-aerosol-8-5-oz-1.jpg?v=1571439906"},{"product_id":"35148-simply-smooth-xtend-keratin-replenishing-calming-balm-85-oz","title":"SIMPLY SMOOTH XTEND KERATIN REPLENISHING CALMING BALM 8.5 OZ","description":"\u003cb\u003eSimply Smooth Xtend Keratin Replenishing Calming Balm 8.5 oz\u003c\/b\u003e\u003cbr\u003e\u003cbr\u003eSodium Chloride Free\u003cbr\u003e\u003cbr\u003eSmoothes and Shines\u003cbr\u003e\u003cbr\u003eKeratin Calming Balm is formulated to work with a Keratin Treatment.  It is safe for all types of hair and does not contain sodium.\u003cbr\u003e\u003cbr\u003eDirections:\u003cbr\u003e\u003cbr\u003eAfter Shampooing and Conditioning, apply Keratin Calming Balm and proceed with styling.\u003cbr\u003e\u003cbr\u003e\u003cb\u003eSimply Smooth Xtend Keratin Replenishing Calming Balm 8.5 oz\u003c\/b\u003e","brand":"SIMPLY SMOOTH","offers":[{"title":"Default Title","offer_id":28192285894,"sku":"IB35148","price":17.94,"currency_code":"USD","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1320\/6585\/products\/simply-smooth-xtend-keratin-replenishing-calming-balm-8-5-oz-1.jpg?v=1571439906"},{"product_id":"35154-simply-smooth-xtend-keratin-replenishing-spray-gloss-4-oz","title":"SIMPLY SMOOTH XTEND KERATIN REPLENISHING SPRAY GLOSS 4 OZ","description":"\u003cb\u003eSimply Smooth Xtend Keratin Replenishing Spray Gloss 4 oz\u003c\/b\u003e\u003cbr\u003e\u003cbr\u003eWeightless Spray Shine\u003cbr\u003e\u003cbr\u003eXtend Keratin Replenishing Spray Gloss will increase shine and add magnificent luster.\u003cbr\u003e\u003cbr\u003eDirections:\u003cbr\u003e\u003cbr\u003eAfter shampooing and conditioning, mist Xtend Keratin Replenishing Spray Gloss onto hair and finish styling.\u003cbr\u003e\u003cbr\u003e\u003cb\u003eSimply Smooth Xtend Keratin Replenishing Spray Gloss 4 oz\u003c\/b\u003e","brand":"SIMPLY SMOOTH","offers":[{"title":"Default Title","offer_id":28192286918,"sku":"IB35154","price":17.94,"currency_code":"USD","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1320\/6585\/products\/simply-smooth-xtend-keratin-replenishing-spray-gloss-4-oz-1.jpg?v=1571439906"},{"product_id":"37733-simply-smooth-xtend-keratin-replenishing-color-lock-spray-85-oz","title":"SIMPLY SMOOTH XTEND KERATIN REPLENISHING COLOR LOCK SPRAY 8.5 OZ","description":"\u003cb\u003eSimply Smooth Xtend Keratin Replenishing Color Lock Spray 8.5 oz\u003c\/b\u003e\u003cbr\u003e\u003cbr\u003eA Post ColorService Treatment\u003cbr\u003e\u003cbr\u003eSodium Chloride Free\u003cbr\u003e\u003cbr\u003eXtend Keratin Replenishing Color Lock Spray is a botanically blended keratin infused post color service treatment.  It is used after any hair color application or a highlight application on clients who have had a Simply Smooth Keratin Treatment.  Xtend Keratin Replenishing After Color Lock will replenish hair with Keratin that may have been reduced due to color services.  Xtend Keratin Replenishing After Color Lock will help lock in hair color and lock out moisture and humidity, prolonging the service and the Keratin Treatment.\u003cbr\u003e\u003cbr\u003eDirections: After the conclusion of the color service, shampoo.  DO NOT CONDITION and towel dry hair.  Spray Extend Keratin Replenishing After Color Lock and comb blend.  Use enough to moisten hair from scalp to ends with out over saturating.  Blow-dry the hair.  Proceed to finish hair style with a flat iron on 400 to 450 degrees depending on the hair`s integrity.  Allow hair to cure twenty four hours without washing.  Maintain with Simply Smooth Xtend Keratin Replenishing home care products\u003cbr\u003e\u003cbr\u003e\u003cb\u003eSimply Smooth Xtend Keratin Replenishing Color Lock Spray 8.5 oz\u003c\/b\u003e","brand":"SIMPLY SMOOTH","offers":[{"title":"Default Title","offer_id":28193369606,"sku":"IB37733","price":95.94,"currency_code":"USD","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1320\/6585\/products\/simply-smooth-xtend-keratin-replenishing-color-lock-spray-8-5-oz-1.jpeg?v=1571439914"},{"product_id":"35149-simply-smooth-xtend-keratin-reparative-magic-potion-8-5-oz","title":"SIMPLY SMOOTH XTEND KERATIN REPARATIVE MAGIC POTION 8.5 OZ","description":"\u003cb\u003eSimply Smooth Xtend Keratin Reparative Magic Potion 8.5 oz\u003c\/b\u003e\u003cbr\u003e\u003cbr\u003eSodium Chloride Free\u003cbr\u003e\u003cbr\u003eFixes Everything\u003cbr\u003e\u003cbr\u003eXtend Keratin Reparative Magic Potion is a botanically blended keratin infused potion that will:\u003cbr\u003e\u003cbr\u003eHelp protect hair from thermal abuse\u003cbr\u003eLock in Hair Color and Control Frizzing\u003cbr\u003eAdd Incredible Shine and Volume\u003cbr\u003eHydrate, Smooth and Detangle\u003cbr\u003eLeave Hair Silky and Free of Split Ends\u003cbr\u003e\u003cbr\u003eDirections:\u003cbr\u003e\u003cbr\u003eAfter shampooing and conditioning, apply Xtend Reparative Magic Potion to wet hair and distribute with comb. Choose a finishing product to achieve desired finish effects.\u003cbr\u003e\u003cbr\u003e\u003cb\u003eSimply Smooth Xtend Keratin Reparative Magic Potion 8.5 oz\u003c\/b\u003e","brand":"SIMPLY SMOOTH","offers":[{"title":"Default Title","offer_id":28241239302,"sku":"IB35149","price":17.94,"currency_code":"USD","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1320\/6585\/products\/simply-smooth-xtend-keratin-reparative-magic-potion-8-5-oz-1.jpeg?v=1571440827"},{"product_id":"37732-simply-smooth-xtend-color-lock-keratin-replenishing-conditioner-8-5-oz","title":"SIMPLY SMOOTH XTEND COLOR LOCK KERATIN REPLENISHING CONDITIONER 8.5 OZ","description":"\u003cb\u003eSimply Smooth Xtend Color Lock Keratin Replenishing Conditioner 8.5 oz\u003c\/b\u003e\u003cbr\u003e\u003cbr\u003eXtend Color Lock Keratin Replenishing Conditioner is a gentle, sodium chloride free moisturizer that adds luxurious shine and provides long lasting age defying color results.\u003cbr\u003e\u003cbr\u003eDirections:  Apply generous amount and work through hair from scalp to ends, rinse well.  Leave on for more conditioning benefits.  Be sure to wash hair before conditioning with Simply Smooth Keratin Replenishing Shampoo\u003cbr\u003e\u003cbr\u003e\u003cb\u003eSimply Smooth Xtend Color Lock Keratin Replenishing Conditioner 8.5 oz\u003c\/b\u003e","brand":"SIMPLY SMOOTH","offers":[{"title":"Default Title","offer_id":28241771142,"sku":"IB37732","price":11.94,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1320\/6585\/products\/simply-smooth-xtend-color-lock-keratin-replenishing-conditioner-8-5-oz-1.png?v=1571440830"},{"product_id":"47221-simply-smooth-xtend-keratin-replenishing-conditioner-tropical-16-9-oz","title":"Simply Smooth Xtend Keratin Replenishing Conditioner Tropical 16.9 oz","description":"\u003ch3\u003eSimply Smooth Xtend Keratin Replenishing Conditioner Tropical 16.9 oz\u003c\/h3\u003e\n\u003cp\u003eSimply Smooth xtend keratin replenishing conditioner Tropical restores depleted keratin into hair fribers, which strengthens hair, improves elasticity and leaves hair silky and lustrous. Dry or damaged hair will feel like virgin hair. Frizz, static build up and flyaway hair will all be reduced. Consistent use will improve the hair's quality and texture, preventing hair from further damage which results in improved hair growth. Xtend keratin replenishing conditioner Tropical, with its enticing Tropical fragrance, is safe on all hair types and is formulated to benefit hair whether or not a Simply Smooth treatment has been applied. When used after a Simply Smooth treatment, it will prolong its duration. Sodium chloride free and color safe. Strengthens, improves elasticity. Improves texture and quality of the hair resulting in silky, lustrous locks.\u003c\/p\u003e","brand":"SIMPLY SMOOTH","offers":[{"title":"Default Title","offer_id":28254879494,"sku":"IB47221","price":23.94,"currency_code":"USD","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1320\/6585\/products\/simply-smooth-xtend-keratin-replenishing-conditioner-tropical-16-9-oz-1.jpg?v=1571440940"},{"product_id":"47235-simply-smooth-xtend-keratin-replenishing-substance-2-oz","title":"Simply Smooth Xtend Keratin Replenishing Substance 2 oz","description":"\u003ch3\u003eSimply Smooth Xtend Keratin Replenishing Substance 2 oz\u003c\/h3\u003e\n\u003cp\u003eSimply Smooth xtend keratin replenishing substance adds bulk and volume with a matte finish. Sodium chloride free. Perfect for ground work and finish work. Non-greasy formula. Adds volume, texture and spiking, all without crunch. Provides creative styling options with dimension.\u003c\/p\u003e\n\u003cp\u003eUse on dry hair to create bulk, body and lift with hold. Use on wet hair for a slick result without shine. Rinses out clean and easy.\u003c\/p\u003e","brand":"SIMPLY SMOOTH","offers":[{"title":"Default Title","offer_id":28254879622,"sku":"IB47235","price":17.94,"currency_code":"USD","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1320\/6585\/products\/simply-smooth-xtend-keratin-replenishing-substance-2-oz-1.jpg?v=1571440940"},{"product_id":"47245-simply-smooth-xpress-keratin-treatment-16-oz","title":"Simply Smooth Xpress Keratin Treatment 16 oz","description":"\u003ch3\u003eSimply Smooth Xpress Keratin Treatment 16.9 oz\u003c\/h3\u003e\n\u003cp\u003eConceived in Brazil.  Perfected in the USA.  For Professional Use.\u003c\/p\u003e\n\u003cp\u003eXpress can be applied directly after a color service. The process takes 1.5 to 2 hours, depending on density and can be shampooed as soon as 24 hours. Clients must maintain with Simply Smooth xtend maintenance system for best results. Vanillin \u0026amp; apple pulp infused. Vitamin enriched. Eliminates frizz up to 95%. Repairs damaged, keratin depleted hair. Creates incredible shine. 24 hour formula, contains formalin. For professional use only.\u003c\/p\u003e\n\u003cp\u003eDirections:\u003c\/p\u003e\n\u003cp\u003eStep 1:  Shampoo hair gently with Simply Smooth Pre-Clean Purifying Shampoo.  Shampoo 5 times for virgin, gray or resistant hair.  Shampoo 4 times for color treated hair.  Shampoo 3 times for highlighted hair.  Leave product on hair for 30 seconds between shampooing (focus on washing hair and not scalp).  For extremely resistant hair types, leave the last shampoo on, cover with cap, place under heat for 3-5 minutes.  Rinse completely and proceed.  \u003c\/p\u003e\n\u003cp\u003eStep 2:  Blow dry hair 100%\u003c\/p\u003e\n\u003cp\u003eStep 3: Section hair into desired sections (be sure to wear gloves).  Shake bottle well then begin the spray application using Simply Smooth Keratin Express.  Using a comb, distribute product evenly through the hair.  \u003c\/p\u003e\n\u003cp\u003eStep 4:  Over with a plastic cap and let sit for 15-20 minutes.  Blow dry hair 100%.  Avoid blowing hair towards clients eyes.\u003c\/p\u003e\n\u003cp\u003eStep 5:  Re-section hair.  Beginning at the nape of the neck using 1\/8 sections begin flat ironing the hair from the base to the ends with the temperature set between 400 degrees and 450 degrees.  For normal hair, 450 degrees and for fine hair 430 degrees.  For over processed hair, set as low as 375 degrees.  Be sure to seal the keratin into the hair by repeating the smoothing process with the iron more than one time per strand.  For virgin hair, apply the flat iron 5-7 times per section.  For color treated hair, apply for 5 times per section.  For highlighted hair apply 3-5 times per section.  Work your way through each section of the hair without re-ironing previous sections.  Look for shine, static and slip.  Step 4 \u0026amp; 5 must be performed in a well ventilated area.  \u003c\/p\u003e\n\u003cp\u003eStep 6:  Be sure to inform the client not to wet hair for a minimum of 24-72 hours to allow the hair to be transformed into the desired smooth and results.  \u003c\/p\u003e\n\u003cp\u003eStep 7:  Be sure the client maintains the hair with Simply Smooth Xtend Keratin Replenishing products for optimum results.\u003c\/p\u003e","brand":"SIMPLY SMOOTH","offers":[{"title":"Default Title","offer_id":28254886982,"sku":"IB47245","price":239.99,"currency_code":"USD","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1320\/6585\/products\/simply-smooth-xpress-keratin-treatment-16-oz-1.jpeg?v=1571440940"},{"product_id":"47228-simply-smooth-xtend-keratin-replenishing-conditioner-tropical-33-8-oz","title":"Simply Smooth Xtend Keratin Replenishing Conditioner Tropical 33.8 oz","description":"\u003ch3\u003eSimply Smooth Xtend Keratin Replenishing Conditioner Tropical 33.8 oz Liter\u003c\/h3\u003e\n\u003cp\u003eSimply Smooth xtend keratin replenishing conditioner Tropical restores depleted keratin into hair fribers, which strengthens hair, improves elasticity and leaves hair silky and lustrous. Dry or damaged hair will feel like virgin hair. Frizz, static build up and flyaway hair will all be reduced. Consistent use will improve the hair's quality and texture, preventing hair from further damage which results in improved hair growth. Xtend keratin replenishing conditioner Tropical, with its enticing Tropical fragrance, is safe on all hair types and is formulated to benefit hair whether or not a Simply Smooth treatment has been applied. When used after a Simply Smooth treatment, it will prolong its duration. Sodium chloride free and color safe. Strengthens, improves elasticity. Improves texture and quality of the hair resulting in silky, lustrous locks.\u003c\/p\u003e","brand":"SIMPLY SMOOTH","offers":[{"title":"Default Title","offer_id":28254888774,"sku":"IB47228","price":41.94,"currency_code":"USD","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1320\/6585\/products\/simply-smooth-xtend-keratin-replenishing-conditioner-tropical-33-8-oz-1.jpg?v=1571440940"},{"product_id":"47243-simply-smooth-keratin-treatment-4-oz","title":"Simply Smooth Keratin Treatment 4 oz","description":"\u003ch3\u003eSimply Smooth Keratin Treatment 4 oz\u003c\/h3\u003e\n\u003cp\u003eConceived in Brazil, Perfected in the US.\u003c\/p\u003e\n\u003cp\u003eSimply Smooth can be applied directly after a color service. The process takes 1.5 to 3 hours, depending on density and can be shampooed as soon as 72 hours after treatment. Clients must maintain with Simply Smooth xtend maintenance system for best results. Vanillin \u0026amp; apple pulp infused. Reduces frizz \u0026amp; texture 25% - 50%. Humidity free hair creates incredible shine. Green apple pulp \u0026amp; plant extracts for moisture. Restructures and reconditions hair fibers for up to 12 weeks.\u003c\/p\u003e\n\u003cp\u003eUse Simply Smooth Keratin System as an in salon treatment to remove unwanted curl and frizz from hair.  \u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eStylist Directions:  \u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003eStep 1:  Wash hair gently with Clarifying Shampoo.  Shampoo 5 times for virgin, gray or resistant hair.  Shampoo 4 times for color-treated hair.  Shampoo 3 times for highlighted hair.  Leave product on hair for 30 seconds between shampooing (focus on washing hair not scalp).\u003c\/p\u003e\n\u003cp\u003eStep 2:  Blow Dry Hair 100% Using Medium Heat\u003c\/p\u003e\n\u003cp\u003eStep 3:  Section hair into desired sections (be sure to wear gloves).  Shake bottle well and begin applying the keratin system with a tint brush from scalp to ends.  Use a comb to distribute evenly through the hair.\u003c\/p\u003e\n\u003cp\u003eStep 4:  Cover the hair with a plastic cap and let sit for 20 minutes for resistant hair.  After the appropriate time has elapsed, blow dry hair 100%.\u003c\/p\u003e\n\u003cp\u003eStep 5:  Re-section the hair and beginning at the nape of the neck using 1\/8 sections begin flat ironing the hair from the base to the ends using a flat iron with temperature set between 430 and 450 degrees F.  For normal hair set to 450 degrees and for fine hair use 430 degrees.  For over processed hair, set as low as 400 degrees.  Be sure to seal the Keratin into the hair by repeating the smoothing process with the flat iron more than one time per strand.  For virgin hair, apply the flat iron 5-7 times per section.  For color treated hair, apply the flat iron 5 times per section.  For highlighted hair, apply the flat iron 3-5 times per section.  Work your way through each section of the hair.  Step 4 \u0026amp; 5 must be performed in a ventilated area.  \u003c\/p\u003e\n\u003cp\u003eStep 6:  Be sure to inform the client not to wet hair for 96 hours to allow the hair to be transformed int o the desired smooth straight results.  \u003c\/p\u003e\n\u003cp\u003eStep 7:  Be sure the client maintains the hair with the Simply Smooth Xtend products.  Hair should be shampooed with the Simply Smooth Shampoo, conditioned with the Simply Smooth Conditioner, brushed and styled with the Simply Smooth Keratin Finishing Gloss.\u003c\/p\u003e\n\u003cp\u003e \u003c\/p\u003e","brand":"SIMPLY SMOOTH","offers":[{"title":"Default Title","offer_id":28254895238,"sku":"IB47243","price":83.94,"currency_code":"USD","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1320\/6585\/products\/simply-smooth-keratin-treatment-4-oz-1.jpg?v=1571440940"},{"product_id":"47237-simply-smooth-xtend-keratin-replenishing-spray-shine-4-oz","title":"Simply Smooth Xtend Keratin Replenishing Spray Shine 4 oz","description":"\u003ch3\u003eSimply Smooth Xtend Keratin Replenishing Spray Shine 4 oz\u003c\/h3\u003e\n\u003cp\u003e\u003cspan\u003eSimply Smooth xtend keratin replenishing spray shine aerosol keeps hair smooth, eliminates frizz and controls humidity. Intensifies hair shine. Sodium chloride free and color safe. Can be applied to damp or dry hair.\u003c\/span\u003e\u003c\/p\u003e","brand":"SIMPLY SMOOTH","offers":[{"title":"Default Title","offer_id":28254917830,"sku":"IB47237","price":17.94,"currency_code":"USD","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1320\/6585\/products\/simply-smooth-xtend-keratin-replenishing-spray-shine-4-oz-1.png?v=1571440940"},{"product_id":"47241-simply-smooth-xtend-keratin-thickening-volumizer-8-5-oz","title":"Simply Smooth Xtend Keratin Thickening Volumizer 8.5 oz","description":"\u003ch3\u003eSimply Smooth Xtend Keratin Thickening Volumizer 8.5 oz\u003c\/h3\u003e\n\u003cp\u003eSimply Smooth xtend keratin thickening volumizer also restores depleted keratin into hair fibers, repairing damage, enhancing strength and increasing elasticity. This plumper can be sprayed at the roots to create intense volume or spread throughout the hair to create maximum volume with the ultimate body and fullness. Simply Smooth xtend keratin thickening volumizer will benefit hair whether or not a Simply Smooth treatment has been applied. When used after a Simply Smooth treatment, it will prolong its duration. This color safe formula, with its alluring raspberry lime fragrance, is sodium chloride free, safe on all hair types, and is a great foundation for all styling effects.\u003c\/p\u003e\n\u003cp\u003eWeightless formula creates volume without firmness.\u003c\/p\u003e\n\u003cp\u003eThickens and plumps each individual hair strand.\u003c\/p\u003e\n\u003cp\u003eLight, flexible memory hold.\u003c\/p\u003e\n\u003cp\u003eRepels humidity\/humidity resistant.\u003c\/p\u003e","brand":"SIMPLY SMOOTH","offers":[{"title":"Default Title","offer_id":28254918406,"sku":"IB47241","price":14.94,"currency_code":"USD","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1320\/6585\/products\/simply-smooth-xtend-keratin-thickening-volumizer-8-5-oz-1.png?v=1571440940"},{"product_id":"47240-simply-smooth-xtend-keratin-replenishing-finishing-gloss-1-69-oz","title":"Simply Smooth Xtend Keratin Replenishing Finishing Gloss 4 oz","description":"\u003ch3\u003eSimply Smooth Xtend Keratin Replenishing Finishing Gloss Pump 4 oz\u003c\/h3\u003e\n\u003cp\u003e\u003cspan\u003eSimply Smooth xtend keratin replenishing finishing gloss aerosol hydrates thirsty hair, eliminates frizz and intensifies shine. Sodium chloride free. Swimmer's aid for chlorine and salt protection. May be used on damp or dry hair.\u003c\/span\u003e\u003c\/p\u003e","brand":"SIMPLY SMOOTH","offers":[{"title":"Default Title","offer_id":28254919814,"sku":"IB47240","price":22.49,"currency_code":"USD","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1320\/6585\/products\/simply-smooth-xtend-keratin-replenishing-finishing-gloss-1-69-oz-1.png?v=1571440940"},{"product_id":"47224-simply-smooth-xtend-keratin-replenishing-calming-balm-2-oz","title":"Simply Smooth Xtend Keratin Replenishing Calming Balm 2 oz","description":"\u003ch3\u003eSimply Smooth Xtend Keratin Replenishing Calming Balm 2 oz\u003c\/h3\u003e\n\u003cp\u003eSodium Chloride Free.  Smoothes and Shines.\u003c\/p\u003e\n\u003cp\u003eKeratin Calming Balm is formulated to work with the Simply Smooth Keratin Treatment.  It is safe for all types of hair and does not contain sodium chloride.\u003c\/p\u003e\n\u003cp\u003eDirections:  After shampooing and conditioning, apply and proceed with styling.\u003c\/p\u003e","brand":"SIMPLY SMOOTH","offers":[{"title":"Default Title","offer_id":28254920326,"sku":"IB47224","price":4.17,"currency_code":"USD","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1320\/6585\/products\/simply-smooth-xtend-keratin-replenishing-calming-balm-2-oz-1.jpeg?v=1571440940"},{"product_id":"47223-simply-smooth-xtend-keratin-replenishing-conditioner-16-9-oz","title":"Simply Smooth Xtend Keratin Replenishing Conditioner 16.9 oz","description":"\u003ch3\u003eSimply Smooth Xtend Keratin Replenishing Conditioner 16.9 oz\u003c\/h3\u003e\n\u003cp\u003eSimply Smooth xtend keratin replenishing conditioner restores depleted keratin into hair fibers, which strengthens hair, improves elasticity and leaves hair silky and lustrous. Dry or damaged hair will feel like virgin hair, and frizz, static build up and flyaway hair will all be reduced. Consistent use  provides an overall improvement of the hair's quality and texture which helps prevent hair from further damage, resulting in improved hair growth. Xtend keratin replenishing conditioner, with its enticing fragrance, is safe on all hair types and is formulated to benefit hair whether or not a Simply Smooth treatment has been applied. When used after a Simply Smooth treatment, it will prolong its duration.\u003c\/p\u003e\n\u003cp\u003eSodium chloride free and color safe. Strengthens, improves elasticity and prevents future damage. Improves texture and quality of hair resulting in silky, lustrous locks.  Enticing citrus-vanilla fragrance.\u003c\/p\u003e","brand":"SIMPLY SMOOTH","offers":[{"title":"Default Title","offer_id":28254935174,"sku":"IB47223","price":31.89,"currency_code":"USD","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1320\/6585\/products\/simply-smooth-xtend-keratin-replenishing-conditioner-16-9-oz-1.jpg?v=1571440940"},{"product_id":"47231-simply-smooth-xtend-keratin-replenishing-conditioner-33-8-oz","title":"Simply Smooth Xtend Keratin Replenishing Conditioner 33.8 oz","description":"\u003ch3\u003eSimply Smooth Xtend Keratin Replenishing Conditioner 33.8 oz Liter\u003c\/h3\u003e\n\u003cp\u003eSimply Smooth xtend keratin replenishing conditioner restores depleted keratin into hair fibers, which strengthens hair, improves elasticity and leaves hair silky and lustrous. Dry or damaged hair will feel like virgin hair, and frizz, static build up and flyaway hair will all be reduced. Consistent use  provides an overall improvement of the hair's quality and texture which helps prevent hair from further damage, resulting in improved hair growth. Xtend keratin replenishing conditioner, with its enticing fragrance, is safe on all hair types and is formulated to benefit hair whether or not a Simply Smooth treatment has been applied. When used after a Simply Smooth treatment, it will prolong its duration.\u003c\/p\u003e\n\u003cp\u003eSodium chloride free and color safe. Strengthens, improves elasticity and prevents future damage. Improves texture and quality of hair resulting in silky, lustrous locks.  Enticing citrus-vanilla fragrance.\u003c\/p\u003e","brand":"SIMPLY SMOOTH","offers":[{"title":"Default Title","offer_id":28254941894,"sku":"IB47231","price":41.94,"currency_code":"USD","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1320\/6585\/products\/simply-smooth-xtend-keratin-replenishing-conditioner-33-8-oz-1.jpg?v=1571440940"},{"product_id":"47234-simply-smooth-xtend-keratin-magic-potion-conditioner-8-5-oz","title":"Simply Smooth Xtend Keratin Magic Potion Conditioner 8.5 oz","description":"\u003ch3\u003eSimply Smooth Xtend Keratin Magic Potion Conditioner 8.5 oz\u003c\/h3\u003e\n\u003cp\u003eSimply Smooth xtend keratin reparative magic potion conditioner is an extraordinary conditioner that restores moisture to continually hydrate, detangle, seal hair cuticles, promote ease of combing, reduce frizz, static build-up, tame fly-aways and leave hair smooth, silky and illuminating while protecting hair from daily color-fade, stresses, and future damage. For extreme breakage, it targets damaged spots, optimizing to deliver maximum conditioning benefits combining strengthening with color-locking and repairing to revitalize the hair. Using exclusive technology with high performance marine active ingredients, it enhances to form a protective, moisturizing mesh over the strands of hair. The exceptional combination helps to protect and restore the damaged hair cuticles resulting in healthy, shiny, supple hair and color fade protection, preventing color washout and photo-oxidation. It restores depleted keratin into hair fibers to strengthen, improve elasticity, and leave hair silky and lustrous. Consistent use will result in an overall transformation and improvement of hair's quality and texture, and help prevent future damage. Hair will feel like virgin hair. Xtend keratin reparative magic potion conditioner, with its intoxicating exotic fragrance, is safe on all hair types and will benefit whether or not a Simply Smooth treatment has been applied. When used after a Simply Smooth treatment, it will prolong its duration.  Sodium chloride, sulfate and gluten free. Lavishly hydrates hair to restore moisture. Consistent use leaves hair looking and feeling like never before.\u003c\/p\u003e","brand":"SIMPLY SMOOTH","offers":[{"title":"Default Title","offer_id":28254947846,"sku":"IB47234","price":14.94,"currency_code":"USD","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1320\/6585\/products\/simply-smooth-xtend-keratin-magic-potion-conditioner-8-5-oz-1.jpeg?v=1571440940"},{"product_id":"47229-simply-smooth-xtend-color-lock-keratin-replenishing-conditioner-33-8-oz","title":"Simply Smooth Xtend Color Lock Keratin Replenishing Conditioner 33.8 oz","description":"\u003ch3\u003eSimply Smooth Xtend Color Lock Replenishing Conditioner 33.8 oz Liter\u003c\/h3\u003e\n\u003cp\u003eSimply Smooth xtend color lock keratin replenishing conitioner will detangle, reduce frizz, enhance luster, add luxurious shine, tame fly-aways, promote volume and leave hair illuminated, smooth and silky while providing long lasting vibrant color results. Hair will be restored, protected, and prevented from further damage while having the added benefit of locked in hair color. Developed with high quality keratin and botanicals, xtend color lock keratin replenishing conditioner restores depleted keratin into hair fibers. This keratin replenishment will repair damaged hair, increase tensile strength and elasticity and protect hair from future damage. Overall texture and quality of hair will be improved with continued use. Xtend color lock keratin replenishing shampoo, with its delicious fragrance, is safe on all hair types and is formulated to benefit whether or not a Simply Smooth treatment has been applied. When used after a Simply Smooth treatment, it will prolong and maintain the treatment.  Sodium chloride free. Locks in hair color services. Hydrates, repairs, strengthens \u0026amp; restores elasticity. Reduces frizz, seals split ends and smoothes. Leaves hair illuminating with a soft, silky, velvety light feel.\u003c\/p\u003e","brand":"SIMPLY SMOOTH","offers":[{"title":"Default Title","offer_id":28254971398,"sku":"IB47229","price":52.49,"currency_code":"USD","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1320\/6585\/products\/simply-smooth-xtend-color-lock-keratin-replenishing-conditioner-33-8-oz-1.jpg?v=1571440940"},{"product_id":"47225-simply-smooth-xtend-keratin-replenishing-magic-potion-2-oz","title":"Simply Smooth Xtend Keratin Reparative Magic Potion 2 oz","description":"\u003ch3\u003eSimply Smooth Xtend Keratin Reparative Magic Potion 2 oz\u003c\/h3\u003e\n\u003cp\u003eFixes Everything!\u003c\/p\u003e\n\u003cp\u003eSimply Smooth xtend keratin reparative magic potion's nutrient enriched botanicals stimulate a healthy scalp, promote volume, and enrich hair color, leaving hair with a luxurious satin finish. Benefits all hair types and textures, whether or not a Simply Smooth keratin treatment has been applied. When used after a Simply Smooth keratin treatment, it will prolong its duration. Simply Smooth xtend keratin reparative magic potion is a perfect every day choice to be used alone or prior to using another Simply Smooth product as it fixes everything...Magically!\u003c\/p\u003e\n\u003cp\u003eSodium chloride free.\u003c\/p\u003e\n\u003cp\u003eInfuses high quality keratin and collagen into hair fibers.\u003c\/p\u003e\n\u003cp\u003eTransforms hair without adding weight.\u003c\/p\u003e\n\u003cp\u003eLeaves hair feeling lustrous and silky.\u003c\/p\u003e","brand":"SIMPLY SMOOTH","offers":[{"title":"Default Title","offer_id":28254972166,"sku":"IB47225","price":4.49,"currency_code":"USD","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1320\/6585\/products\/simply-smooth-xtend-keratin-replenishing-magic-potion-2-oz-1.jpg?v=1571440940"},{"product_id":"47244-simply-smooth-xpress-keratin-treatment-4-oz","title":"Simply Smooth Xpress Keratin Treatment 4 oz","description":"\u003ch3\u003eSimply Smooth Xpress Keratin Treatment 4 oz\u003c\/h3\u003e\n\u003cp\u003eConceived in Brazil.  Perfected in the USA.  For Professional Use.\u003c\/p\u003e\n\u003cp\u003eSimply Smooth Xpress Keratin Treatment is a botanically based professional keratin smoothin service that removes curls up to 65% and will last up to 16 weeks.  Can be repeated as often as 4 weeks, but recommended is 12 weeks.\u003c\/p\u003e\n\u003cp\u003eXpress can be applied directly after a color service. The process takes 1.5 to 2 hours, depending on density and can be shampooed as soon as 24 hours. Clients must maintain with Simply Smooth xtend maintenance system for best results. Vanillin \u0026amp; apple pulp infused. Vitamin enriched. Eliminates frizz up to 95%. Repairs damaged, keratin depleted hair. Creates incredible shine. 24 hour formula, contains formalin. For professional use only.\u003c\/p\u003e\n\u003cp\u003eDirections:\u003c\/p\u003e\n\u003cp\u003eStep 1:  Shampoo hair gently with Simply Smooth Pre-Clean Purifying Shampoo.  Shampoo 5 times for virgin, gray or resistant hair.  Shampoo 4 times for color treated hair.  Shampoo 3 times for highlighted hair.  Leave product on hair for 30 seconds between shampooing (focus on washing hair and not scalp).  For extremely resistant hair types, leave the last shampoo on, cover with cap, place under heat for 3-5 minutes.  Rinse completely and proceed.  \u003c\/p\u003e\n\u003cp\u003eStep 2:  Blow dry hair 100%\u003c\/p\u003e\n\u003cp\u003eStep 3: Section hair into desired sections (be sure to wear gloves).  Shake bottle well then begin the spray application using Simply Smooth Keratin Express.  Using a comb, distribute product evenly through the hair.  \u003c\/p\u003e\n\u003cp\u003eStep 4:  Over with a plastic cap and let sit for 15-20 minutes.  Blow dry hair 100%.  Avoid blowing hair towards clients eyes.\u003c\/p\u003e\n\u003cp\u003eStep 5:  Re-section hair.  Beginning at the nape of the neck using 1\/8 sections begin flat ironing the hair from the base to the ends with the temperature set between 400 degrees and 450 degrees.  For normal hair, 450 degrees and for fine hair 430 degrees.  For over processed hair, set as low as 375 degrees.  Be sure to seal the keratin into the hair by repeating the smoothing process with the iron more than one time per strand.  For virgin hair, apply the flat iron 5-7 times per section.  For color treated hair, apply for 5 times per section.  For highlighted hair apply 3-5 times per section.  Work your way through each section of the hair without re-ironing previous sections.  Look for shine, static and slip.  Step 4 \u0026amp; 5 must be performed in a well ventilated area.  \u003c\/p\u003e\n\u003cp\u003eStep 6:  Be sure to inform the client not to wet hair for a minimum of 24-72 hours to allow the hair to be transformed into the desired smooth and results.  \u003c\/p\u003e\n\u003cp\u003eStep 7:  Be sure the client maintains the hair with Simply Smooth Xtend Keratin Replenishing products for optimum results.\u003c\/p\u003e","brand":"SIMPLY SMOOTH","offers":[{"title":"Default Title","offer_id":28254973318,"sku":"IB47244","price":93.94,"currency_code":"USD","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1320\/6585\/products\/simply-smooth-xpress-keratin-treatment-4-oz-1.jpg?v=1568769272"},{"product_id":"47239-simply-smooth-xtend-keratin-replenishing-spiral-gel-8-5-oz","title":"Simply Smooth Xtend Keratin Replenishing Spiral Gel 8.5 oz","description":"\u003ch3\u003eSimply Smooth Xtend Keratin Replenishing Spiral Gel 8.5 oz\u003c\/h3\u003e\n\u003cp\u003eSimply Smooth xtend keratin replenishing spiral gel was developed with high quality keratin and nourishing botanicals. It restores depleted keratin into hair fibers, repairing damage, increasing tensile strength and elasticity. Simply Smooth xtend keratin replenishing spiral gel protects hair from future damage, improving hair's overall texture and quality, resulting in improved hair growth. This sodium chloride free curl defining tel is formulated to benefit all hair types, whether or not a Simply Smooth keratin treatment has been applied. When used after a Simply Smooth keratin treatment, xtend keratin replenishing spiral gel will also help prolong its duration in addition to adding incredible defined curls. Sodium chloride free and color safe. Gives curls soft-to-medium definition. Holds spiral curls in place.   Eliminates frizz, smoothes and intensifies shine.\u003c\/p\u003e","brand":"SIMPLY SMOOTH","offers":[{"title":"Default Title","offer_id":28254974022,"sku":"IB47239","price":14.94,"currency_code":"USD","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1320\/6585\/products\/simply-smooth-xtend-keratin-replenishing-spiral-gel-8-5-oz-1.jpeg?v=1571440940"},{"product_id":"47242-simply-smooth-keratin-treatment-16-9-oz","title":"Simply Smooth Keratin Treatment 16 oz","description":"\u003ch3\u003eSimply Smooth Keratin Treatment 16 oz\u003c\/h3\u003e\n\u003cp\u003eConceived in Brazil, Perfected in the US. For Professional Use\u003c\/p\u003e\n\u003cp\u003eSimply Smooth can be applied directly after a color service. The process takes 1.5 to 3 hours, depending on density and can be shampooed as soon as 72 hours after treatment. Clients must maintain with Simply Smooth xtend maintenance system for best results. Vanillin \u0026amp; apple pulp infused. Reduces frizz \u0026amp; texture 25% - 50%. Humidity free hair creates incredible shine. Green apple pulp \u0026amp; plant extracts for moisture. Restructures and reconditions hair fibers for up to 12 weeks.\u003c\/p\u003e\n\u003cp\u003eUse Simply Smooth Keratin System as an in salon treatment to remove unwanted curl and frizz from hair.  \u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eStylist Directions:  \u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003eStep 1:  Wash hair gently with Clarifying Shampoo.  Shampoo 5 times for virgin, gray or resistant hair.  Shampoo 4 times for color-treated hair.  Shampoo 3 times for highlighted hair.  Leave product on hair for 30 seconds between shampooing (focus on washing hair not scalp).\u003c\/p\u003e\n\u003cp\u003eStep 2:  Blow Dry Hair 100% Using Medium Heat\u003c\/p\u003e\n\u003cp\u003eStep 3:  Section hair into desired sections (be sure to wear gloves).  Shake bottle well and begin applying the keratin system with a tint brush from scalp to ends.  Use a comb to distribute evenly through the hair.\u003c\/p\u003e\n\u003cp\u003eStep 4:  Cover the hair with a plastic cap and let sit for 20 minutes for resistant hair.  After the appropriate time has elapsed, blow dry hair 100%.\u003c\/p\u003e\n\u003cp\u003eStep 5:  Re-section the hair and beginning at the nape of the neck using 1\/8 sections begin flat ironing the hair from the base to the ends using a flat iron with temperature set between 430 and 450 degrees F.  For normal hair set to 450 degrees and for fine hair use 430 degrees.  For over processed hair, set as low as 400 degrees.  Be sure to seal the Keratin into the hair by repeating the smoothing process with the flat iron more than one time per strand.  For virgin hair, apply the flat iron 5-7 times per section.  For color treated hair, apply the flat iron 5 times per section.  For highlighted hair, apply the flat iron 3-5 times per section.  Work your way through each section of the hair.  Step 4 \u0026amp; 5 must be performed in a ventilated area.  \u003c\/p\u003e\n\u003cp\u003eStep 6:  Be sure to inform the client not to wet hair for 96 hours to allow the hair to be transformed into the desired smooth straight results.  \u003c\/p\u003e\n\u003cp\u003eStep 7:  Be sure the client maintains the hair with the Simply Smooth Xtend products.  Hair should be shampooed with the Simply Smooth Shampoo, conditioned with the Simply Smooth Conditioner, brushed and styled with the Simply Smooth Keratin Finishing Gloss.\u003c\/p\u003e\n\u003cp\u003e \u003c\/p\u003e","brand":"SIMPLY SMOOTH","offers":[{"title":"Default Title","offer_id":28254974534,"sku":"IB47242","price":239.99,"currency_code":"USD","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1320\/6585\/products\/simply_smooth_keratin_treatment_16_oz.png?v=1571440940"},{"product_id":"35155-simply-smooth-xtend-keratin-violet-toning-shampoo-8-5-oz","title":"SIMPLY SMOOTH XTEND KERATIN VIOLET TONING SHAMPOO 8.5 OZ","description":"\u003cb\u003eSimply Smooth Xtend Keratin Toning Shampoo 8.5 oz\u003c\/b\u003e\u003cbr\u003e\u003cbr\u003eFor all shades of Blonde and Gray Hair\u003cbr\u003eSodium Chlorie Free, Sulfate Free\u003cbr\u003e\u003cbr\u003eXtend Keratin Toning Shampoo contains keratin and a hint of color pigment.  Simply Smooth Keratin Toning Shampoo has been formulated to shampoo out yellow and brassy tones from blonde or white hair.  Simply Smooth Xtend Keratin Toning Shampoo will brighten highlighted hair and leave hair shiny.\u003cbr\u003e\u003cbr\u003eDirections:\u003cbr\u003e\u003cbr\u003eWet hair and apply a quarter size amount of Xtend Keratin Toning Shampoo into hair.  Rinse, repeat if necessary.  Distribute through the hair and lather.  Follow with Conditioner and styling products.\u003cbr\u003e\u003cbr\u003e\u003cb\u003eSimply Smooth Xtend Keratin Toning Shampoo 8.5 oz\u003c\/b\u003e","brand":"SIMPLY SMOOTH","offers":[{"title":"Default Title","offer_id":28685748614,"sku":"IB35155","price":14.94,"currency_code":"USD","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1320\/6585\/products\/simply-smooth-xtend-keratin-violet-toning-shampoo-8-5-oz-1.png?v=1571441329"},{"product_id":"37731-simply-smooth-xtend-color-lock-keratin-replenishing-shampoo-8-5-oz","title":"SIMPLY SMOOTH XTEND COLOR LOCK KERATIN REPLENISHING SHAMPOO 8.5 OZ","description":"\u003cb\u003eSimply Smooth Xtend Keratin Replenishing Color Lock Shampoo 8.5 oz\u003c\/b\u003e\u003cbr\u003e\u003cbr\u003eXtend Color Lock Keratin Replenishing Shampoo is a gentle, sodium chloride free cleanser that adds luxurious shine while providing long lasting age defying color results.  High level antioxidants deliver strength to the hair fibers and produce durable hair color results.  This product may be used to maintain a Simply Smooth Keratin Treatment, but may also be used on all hair types.\u003cbr\u003e\u003cbr\u003eDirections:  Apply to wet hair and emulsify.  Rinse well.  Follow with Simply Smooth Xtend Color Lock Keratin Replenishing Conditioner.\u003cbr\u003e\u003cbr\u003e\u003cb\u003eSimply Smooth Xtend Keratin Replenishing Color Lock Shampoo 8.5 oz\u003c\/b\u003e","brand":"SIMPLY SMOOTH","offers":[{"title":"Default Title","offer_id":28685985798,"sku":"IB37731","price":18.69,"currency_code":"USD","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1320\/6585\/products\/simply-smooth-xtend-color-lock-keratin-replenishing-shampoo-8-5-oz-1.jpeg?v=1571441331"},{"product_id":"47222-simply-smooth-xtend-keratin-replenishing-shampoo-16-9-oz","title":"Simply Smooth Xtend Keratin Replenishing Shampoo 16.9 oz","description":"\u003ch3\u003eSimply Smooth Xtend Keratin Replenishing Shampoo 16.9 oz\u003c\/h3\u003e\n\u003cp\u003eSimply Smooth xtend keratin replenishing shampoo restores depleted keratin into hair fibers, enhancing hair strength and elasticity while adding brilliant shine. Consistent use will transform hair's texture and overall appearance as well as protect hair from future damage. Xtend keratin replenishing shampoos, with their enticing fragrances, are safe on all hair types and are formulated to benefit hair whether or not a Simply Smooth treatment has been applied. When used after a Simplly Smooth treatment, it will prolong its duration.\u003c\/p\u003e\n\u003cp\u003eSodium Chloride free and color safe. Promotes smoothness, reduces frizz and adds brilliant shine. Improves texture and quality of hair.\u003c\/p\u003e","brand":"SIMPLY SMOOTH","offers":[{"title":"Default Title","offer_id":28686594886,"sku":"IB47222","price":31.89,"currency_code":"USD","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1320\/6585\/products\/simply-smooth-xtend-keratin-replenishing-shampoo-16-9-oz-1.jpg?v=1571441445"},{"product_id":"47220-simply-smooth-xtend-keratin-replenishing-shampoo-tropical-16-9-oz","title":"Simply Smooth Xtend Keratin Replenishing Shampoo Tropical 16.9 oz","description":"\u003ch3\u003eSimply Smooth Xtend Keratin Replenishing Shampoo Tropical 16.9 oz\u003c\/h3\u003e\n\u003cp\u003eSimply Smooth xtend keratin replenishing shampoo Tropical restores depleted keratin into hair fibers, enhancing hair strength and elasticity while adding briliant shine. Consistent use will transform hair's texture and overall appearance as well as protect hair from future damage. Xtend keratin replenishing shampoos, with their enticing fragrances, are safe on all hair types and are formulated to benefit hair whether or not a Simply Smooth treatment has been applied. When used after a Simply Smooth treatment, it will prolong its duration.\u003c\/p\u003e\n\u003cp\u003eSodium chloride free and color safe. Promotes smoothness, reduces frizz and adds briliant shine. Strengthens, restores elasticity and prevents future damage. Impres texture and quality of hair.\u003c\/p\u003e","brand":"SIMPLY SMOOTH","offers":[{"title":"Default Title","offer_id":28686595142,"sku":"IB47220","price":23.94,"currency_code":"USD","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1320\/6585\/products\/simply-smooth-xtend-keratin-replenishing-shampoo-tropical-16-9-oz-1.jpg?v=1571441445"},{"product_id":"47226-simply-smooth-xtend-color-lock-keratin-replenishing-shampoo-33-8-oz","title":"Simply Smooth Xtend Color Lock Keratin Replenishing Shampoo 33.8 oz","description":"\u003ch3\u003eSimply Smooth Xtend Color Lock Keratin Replenishing Shampoo 33.8 oz Liter\u003c\/h3\u003e\n\u003cp\u003eSimply Smooth xtend color lock keratin replenishing shampoo  will impart extreme moisture into the hair for lasting nourishment. It will promote volume, reduce frizz, enhance luster, create outstanding body, tame flyaways and leave hair illuminated while maintaining healthy, vibrant color. Developed with high quality keratin, collagen and botanicals, extend color lock keratin replenishing shampoo restores depleted keratin into hair fibers. This kertin replenishment will repair damaged hair, increase tensile strength and elasticity, and protect hair from future damage. Overall texture and quality of hair will be improved with consistent use. Xtend color lock keratin replenishing shampoo, with its delicious fragrance, is safe on all hair types and is formulated to benefit whether or not a Simply Smooth treatment has been applied. When used after a Simply Smooth treatment, it will prolong and maintain the treatment.\u003c\/p\u003e\n\u003cp\u003eSodium chloride free. Eliminates dirt\/build up without stripping hair color or natural keratin. Anti-color fade formula locks in hair color services. Hydrates and seals hair cuticle.\u003c\/p\u003e","brand":"SIMPLY SMOOTH","offers":[{"title":"Default Title","offer_id":28686595270,"sku":"IB47226","price":49.99,"currency_code":"USD","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1320\/6585\/products\/simply-smooth-xtend-color-lock-keratin-replenishing-shampoo-33-8-oz-1.jpg?v=1571441445"},{"product_id":"47227-simply-smooth-xtend-keratin-replenishing-shampoo-tropical-33-8-oz","title":"Simply Smooth Xtend Keratin Replenishing Shampoo Tropical 33.8 oz","description":"\u003ch3\u003eSimply Smooth Xtend Keratin Replenishing Shampoo Tropical 33.8 oz Liter\u003c\/h3\u003e\n\u003cp\u003eSimply Smooth xtend keratin replenishing shampoo Tropical restores depleted keratin into hair fibers, enhancing hair strength and elasticity while adding briliant shine. Consistent use will transform hair's texture and overall appearance as well as protect hair from future damage. Xtend keratin replenishing shampoos, with their enticing fragrances, are safe on all hair types and are formulated to benefit hair whether or not a Simply Smooth treatment has been applied. When used after a Simply Smooth treatment, it will prolong its duration.\u003c\/p\u003e\n\u003cp\u003eSodium chloride free and color safe. Promotes smoothness, reduces frizz and adds briliant shine. Strengthens, restores elasticity and prevents future damage. Impres texture and quality of hair.\u003c\/p\u003e","brand":"SIMPLY SMOOTH","offers":[{"title":"Default Title","offer_id":28686596038,"sku":"IB47227","price":41.94,"currency_code":"USD","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1320\/6585\/products\/simply-smooth-xtend-keratin-replenishing-shampoo-tropical-33-8-oz-1.jpg?v=1571441445"},{"product_id":"47238-simply-smooth-xtend-between-dry-shampoo-7-oz","title":"Simply Smooth Xtend Between Dry Shampoo 7 oz","description":"\u003ch3\u003eSimply Smooth Xtend Between Dry Shampoo 7 oz\u003c\/h3\u003e\n\u003cp\u003eSimply Smooth xtend between dry shampoo rids hair of environmental impurities while deodorizing and cleansing sebum from hair. May be used to refresh hair between water based shampoos. Rids hair of environmental impurities and oil (sebum). Adds body and volume. Leaves hair feeling clean - no water required. Great for active lifestyles. Spray on shampoo, fluff and brush! Sodium chloride free. Refreshes hair during curing time of a Simply Smooth keratin treatment.\u003c\/p\u003e","brand":"SIMPLY SMOOTH","offers":[{"title":"Default Title","offer_id":28686605446,"sku":"IB47238","price":14.94,"currency_code":"USD","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1320\/6585\/products\/simply-smooth-xtend-between-dry-shampoo-7-oz-1.png?v=1571441445"},{"product_id":"47232-simply-smooth-xtend-keratin-replenishing-shampoo-33-8-oz","title":"Simply Smooth Xtend Keratin Replenishing Shampoo 33.8 oz","description":"\u003ch3\u003eSimply Smooth Xtend Keratin Replenishing Shampoo 33.8 oz Liter\u003c\/h3\u003e\n\u003cp\u003eSimply Smooth xtend keratin replenishing shampoo restores depleted keratin into hair fibers, enhancing hair strength and elasticity while adding brilliant shine. Consistent use will transform hair's texture and overall appearance as well as protect hair from future damage. Xtend keratin replenishing shampoos, with their enticing fragrances, are safe on all hair types and are formulated to benefit hair whether or not a Simply Smooth treatment has been applied. When used after a Simplly Smooth treatment, it will prolong its duration.\u003c\/p\u003e\n\u003cp\u003eSodium Chloride free and color safe. Promotes smoothness, reduces frizz and adds brilliant shine. Improves texture and quality of hair.\u003c\/p\u003e","brand":"SIMPLY SMOOTH","offers":[{"title":"Default Title","offer_id":28686605702,"sku":"IB47232","price":41.94,"currency_code":"USD","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1320\/6585\/products\/simply-smooth-xtend-keratin-replenishing-shampoo-33-8-oz-1.jpg?v=1571441445"},{"product_id":"47236-simply-smooth-xtend-keratin-reparative-magic-potion-shampoo-8-5-oz","title":"Simply Smooth Xtend Keratin Reparative Magic Potion Shampoo 8.5 oz","description":"\u003ch3\u003eSimply Smooth Xtend Keratin Reparative Magic Potion Shampoo 8.5 oz\u003c\/h3\u003e\n\u003cp\u003eSimply Smooth xtend keratin reparative magic potion shampoo is an exceptional shampoo that will deliver up to three times the strengthening benefits preventing breakage while adding brilliant shine to the hair. Designed with unique ingredients to increase the strength of virgin hair, triple the strength of damaged hair and deliver optimal anti-breakage benefits, it will continue to strengthen hair even in extreme humidity to help calm frizz and keep hair smooth. The unique ingredients allow penetration into the hair cortex, building strength from within, while providing film forming effects to reconstruct, coat and protect the surface of the hair. Xtend keratin reparative magic potion shampoo restores depleted keratin into hair fibers repairing damage, enhancing strength and elasticity. Consistent use will transform hair texture and overall appearance as well as help protect hair from future damage. Xtend keratin reparative magic potion shampoo, with its intoxicating exotic fragrance, is safe on all hair types and will benefit whether or not a Simply Smooth treatment has been applied. When used after a Simply Smooth treatment, it will prolong its duration. Sodium chloride, sulfate, paraben and gluten free. Gently cleanses, repairs and restores hair's integrity. Luxuriously hydrates and revitalizes dry, damaged hair. Calms frizz, keeps hair smooth and adds brilliant shine. Consistent use will help protect hair from future damage.\u003c\/p\u003e","brand":"SIMPLY SMOOTH","offers":[{"title":"Default Title","offer_id":28686605638,"sku":"IB47236","price":14.94,"currency_code":"USD","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1320\/6585\/products\/simply-smooth-xtend-keratin-reparative-magic-potion-shampoo-8-5-oz-1.jpeg?v=1571441445"},{"product_id":"simply-smooth-magic-potion-not-shampoo","title":"Simply Smooth Magic Potion NOT Shampoo 8.5 oz","description":"\u003cp\u003e\u003cstrong\u003eSimply Smooth Xtend Keratin Reparative Magic Potion NOT Shampoo 8.5 oz\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003eSulfate, Paraben \u0026amp; Sodium Chloride Free. Cleansing alternative to traditional shampoo. No lather cleansing conditioner. Restores \u0026amp; repairs texure. Strengthens all hair types to deliver optimal anti-breakage benefits. Calms frizz, keeps hair smooth \u0026amp; adds brilliant shine. For damaged, dry, frizzy or curly hair. Color Safe\u003c\/p\u003e","brand":"SIMPLY SMOOTH","offers":[{"title":"Default Title","offer_id":49871528789,"sku":"IB52997","price":14.94,"currency_code":"USD","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1320\/6585\/products\/simply-smooth-magic-potion-not-shampoo-8-5-oz-1.jpg?v=1571441678"}],"url":"https:\/\/imagebeautbestseller.com\/collections\/simply-smooth.oembed","provider":"Image Beauty","version":"1.0","type":"link"}